What You'll Do

Campaign Briefing and Strategy Lead strategy on email and SMS initiatives across Corsair and embrace leading change as we evolve our email program Maintain email and SMS delivery calendar for new product announcements, promotions, and campaigns for multiple regions Optimize the campaign setup, delivery, and reporting process Help the team turn experiments into complex lifecycle flows using triggers from CDP (MParticle) and segments that intelligently send campaigns with both static and dynamic content Interface with email technology vendor/partners to adapt products and solutions to improve email program performance Campaign Delivery Plan and deploy campaigns across channels: email, push messaging, sms (braze)   Work with design team to create email content to increase brand and product consideration and drive conversions Campaign setup Review campaign journey Email template configuration and review Email setup – light design, HTML and CSS skills needed Copy and CTA review – copy and content provided Reporting campaign performance review and benchmarking

Who You Are

3+ years of experience in managing e-commerce email/SMS marketing programs In-depth knowledge of email marketing and best practices, including developing automated and lifecycle programs, preferably within e-commerce Experience with segmentation strategies and campaign management systems. mParticle experience a plus Experience with campaign execution from within an email and deployment platform. Braze experience a plus Ability to juggle multiple projects – identifying creative solutions Strong analytical thinking, written, verbal and presentation skills with an eye for email design Intermediate to advanced computer skills, especially with Excel and PowerPoint Detail-oriented with strong organizational and project management skills Strong interpersonal relationship building skills and project management

For roles that are based at our headquarters in Milpitas, CA: The starting base pay for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, location, business needs and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future.  

Annual Salary Range  $75,000—$100,000 USD