Job Description:
As Customer Activation Manager ITR you drive category growth. You make analysis, translate these to opportunities, and create brilliant growth plans with sales peers with strong implementation at customers. Excellent execution is key!
It is your job to grow the ITR category at our customers relevant in your customer portfolio. You do advice sales & marketing on the most effective distribution & promotional / POS strategies with the key ambition to drive value and profit on triple win level.
Within this role you are also responsible for activations on customer level (development and execution of displays).
In this job function you are part of the Category Leadership & Customer Marketing ITR Team with clear responsibilities for accounts and segments. You are the linking pin between sales, MKT, and customer.
What will be your key responsibilities?Accountable for development and excellent execution of customer activations, mainly instore (display and temporary activations)Responsible for an annual display and activation budget for the development and execution of perfect store, display, and activations plans across relevant customer portfolio.Accountable for embedding annual category strategy in customer plansAccountable for excellent execution of annual plan with sales and customersAccountable for reporting on key insights on customer, category and activity level and translate insights in clear opportunitiesResponsible to ensure strong & relevant selling stories for our customers and creating customer engagement on category levelThe linking pin between Sales and Marketing on (customer) guidelines, activities, strategy, promotion & pricing and distributionWhat are we looking for?Master degree, MBA or similarPreferably min. 2 years’ work experience within category, sales or (customer) marketing (or high potential with master’s degree and some working experience in related areas) within FMCGPrevious Customer marketing experience in FMCG would be an advantageExperience in an international work environment with different cultures would be an advantageA candidate with a strong personality & presence that is capable to see things in a bigger context and perspectiveYour passionate about customers & categories and able to motivate & engage others in your passionExcellent knowledge of English on business level.Willing to travel abroad occasionallySupporting leadership competences: customer focus, ensures accountability, manages conflicts, plans and aligns, drives engagement across all stakeholdersWhat can you expect from Mars?Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.Best-in-class learning and development support from day one, including access to our in-house Mars University.An industry competitive salary and benefits package, including company bonus.Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.