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Customer Engagement Specialist
Job Purpose:
Key point of contact between Bayer Pharmaceuticals and Healthcare Professionals in the Primary and Secondary Clinics and Hospitals in the State Sector, working strategically to increase Bayer product awareness and usage.Explore opportunities and introduce new products if required with a clear focus on meeting patient’s and customer’s needs.
Task and Responsibilities:
Develop, agree, and implement strategic business plans to achieve and exceed sales targets.Annual and Cycle route and call planning will be required to ensure customer reach of Primary and Secondary hospitals and clinics in a respective cycle.Present Customer specific strategic business plans and value solutions to Provincial District Heads, and District coordinators for buy in an approval to roll out Mirena insertion training to professional nurses and clinic sisters in primary and secondary family planning clinics in the respective territory.Track and monitor stock levels of Mirena at the respective family planning clinics and state depots.Liase with relevant stakeholders to ensure that the clinic is equipped with the necessary instruments to facilitate successful Mirena insertions and create a good experience for the patient.Identify key stakeholders, including hospital administrators, procurement officers, and healthcare providers to drive uptake of Xarelto in Public Sector. Conduct educational sessions and training for healthcare professionals on Xarelto’s benefits, indications, and guidelines.Work closely with physicians, pharmacists, and nurses to drive adoption and ensure proper usage of Xarelto.Establish and build long-term trustful relationships with relevant stakeholders and customers.Identify and anticipate future customer needs and co-create solutions through mobilizing the right internal resources and stakeholders.Use Bayer Strategies & Systems to maximise return on investment within the defined territory.Pro-actively collect and communicate customer insights to Women’s Health and Cardiorenal Customer Teams. Provide input to Women’s Health and Cardiorenal Customer Teams with respect to co-creating solutions for customer’s needs.Utilize the advantages of digital channels to ensure holistic customer experience and satisfaction through data driven decisionsEnsure early understanding, acceptance and adoption of the designated brands by engaging with and influencing all relevant stakeholders.Maintain a high degree of knowledge of the defined therapy areas and state sector policies.Leverage cross-functional collaboration to maximize customer experience.Contribute to design, update and implement tailored action plans for key customers in close collaboration with other involved functions (e.g. Brand and Customer Lead, MACS, MSL etc.).Track performance through customer and business related KPIs.Provide input and communicate customer feedback to Women’s Health and Cardiorenal Customer Team for promotional campaigns.Report on customer engagement activity and update qualitative customer related information daily in the Customer Relationship Management (CRM) system, Veeva.Follow Local Compliance code, local laws and policies.
Qualifications:
University degree, major in medical, pharmacy or nursing is essential Bachelor of Nursing Science or B. Sc in Nursing.Computer Literate
Location:
South Africa : Western Cape : Western Cape
Division:
Pharmaceuticals
Reference Code:
840445
Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status, pregnancy, sexual orientation, gender identity, gender expression or any unlawful criterion under applicable law. We are committed to treating all applicants fairly and avoiding discrimination.