Boston, Massachusetts, USA
932 days ago
Customer Marketing Manager
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.
At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.
Join us in , committed to making a positive impact on its customers, employees, and communities.
The Role
We are looking for a highly motivated and experienced Customer Marketing Manager. You will work closely with marketing, sales, and strategy teams to plan and execute customer advocacy programs that showcase customer success across multiple product lines. You will work directly with customer advocates to share their stories through industry events, media campaigns, and digital assets including case studies, videos, press releases, and blogs. You will support key strategic accounts by planning and executing integrated marketing campaigns to drive awareness, excitement, and adoption of Veeva solutions.What You'll DoIdentify, manage, and develop customer reference and advocacy campaigns with enterprise and emerging companies across that enable Veeva marketing to lead with customer success and valueLeverage a broad and appropriate mix of marketing programs (inclusive of event marketing, direct marketing, and digital marketing) to maximize awareness, relevancy, consideration, and adoption of Veeva solutions within strategic accountsOrchestrate and lead regular check-ins for strategic customers with sales, strategy, and customer success to ensure account goals and plans remain on track, and discuss upcoming account requirements and modificationsProduce a portfolio of assets and deliverables appropriate to marketing plan requirementsManage program execution against committed timelines and within budget; set appropriate success KPIs and track measurements to determine impact and ROIEnsure appropriate communication and collaboration with key stakeholders from planning through to results across all customer advocacy programsCultivate long-term relationships with customers and colleagues in marketing, sales, and strategyRequirementsStrong marketing experience in enterprise software Exceptional project management skills with proven success in driving projects to completionExperience working with customers to develop advocacy marketing materials that showcase real-world success and value across multiple channels (case studies, press releases, social media, events, etc.)Passionate storyteller with the ability to understand industry challenges, trends, and technical concepts to turn them into compelling contentProven ability to define, develop and execute integrated marketing programs on time and within budgetExcellent English language/communications skills, both written and spokenAbility to develop long-term business relationships with customers and sales teamsStrong desire to win as a team combined with the ability to work independentlyBachelor's degree in a relevant fieldFlexibility to travel as requiredNice to HaveLife sciences industry-relevant work experienceDemonstrable experience in managing and executing integrated marketing programsPerks & BenefitsAllocations for continuous learning & development Health & wellness programs#LI-Remote#BI-Remote
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at . For US compensation ranges .
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