Responsible from the service partners to the end customers on a national basis while providing the customers with one single point of contact for all topics concerning finished goods. Plan and manage the capacities and resources required for these material flows and reporting duties of all processes related to the O2C with full visibility and traceability. Pro-actively engage key customers, in conjunction with the Sales organization, to maintain required knowledge of customer's practices, needs and strategies as they relate to forecasting, customer ordering processes, customer profitability management. Guarantee top quality of our products that reflects the premium brand of Red Bull along the supply chain and compliance with the local regulations related to food safety, consumer protection and any other relevant regulation for the Red Bull business.