At Nissan, we’re not just building cars, we’re revolutionizing mobility. We believe that every individual possesses a unique set of skills and passions that can be harnessed to drive innovation and shape the future of the automotive industry. Our global impact is fueled by dedicated minds, crafting and delivering innovation since 1933. For over 90 years, our core belief in doing what others don’t has driven innovation and excitement for our customers, shaping Nissan into the business it is today. We are not just a company - we're a movement, pushing boundaries and embracing the spirit of “Defy Ordinary”.
We are seeking an experienced and proactive CX Digital Project Owner Section Manager to oversee the implementation, optimization, and analysis of customer experience (CX) strategies across all digital platforms for the newly created RBU ( Netherlands, Belgium, Norway, Denmark, Sweden). The ideal candidate will ensure seamless, relevant, and impactful digital journeys tailored to target audiences, driving lead generation and sales conversion. This role involves project management, strategic execution, performance analysis, and action planning to elevate the overall digital customer experience.
How you can contribute and have an impact?
Customer Experience Optimization:
Guarantee an optimal customer experience across all digital platforms, ensuring relevance for targeted audiences.
Develop and implement seamless customer journeys aimed at maximizing lead generation and sales conversions.
Collaborate with central UX/UI teams to refine platform usability and ensure customer-centric design principles by providing, data-based, local insights.
Local Implementation of CX Digital Projects:
Manage pan-European & local digital/Data projects within given timeframes, including Nissan website, dealer Website project, eCommerce Benelux, data integration etc.
Ensure timely and effective rollout of digital initiatives across websites, apps, and other platforms.
Coordinate with internal stakeholders and external vendors to maintain alignment and achieve project objectives.
Performance Analysis & Reporting:
Monitor and analyze the effectiveness of implemented CX strategies using relevant KPIs and metrics including VOC.
Provide regular reporting on digital platform performance, customer engagement, and conversion rates.
Identify areas of improvement and propose actionable plans to optimize digital journeys and outcomes.
Collaboration & Cross-Functional Alignment:
Work closely with marketing, IT, sales, after sales and product teams to align CX initiatives with broader business goals.
Maintain strong relationships with external partners, including agencies and technology providers.
Effectively communicate digital strategies, and performance results to internal stakeholders, including marketing managers, senior leadership, regional teams and dealers. Present findings and recommendations in a clear and concise manner.
Continuous Improvement:
Stay up to date with industry trends, emerging technologies, and best practices in digital CX.
Drive innovation by identifying and implementing new tools and approaches to enhance the customer experience.
Budget:
FMI management of Cx Digital Projects.
Team Leadership:
Lead a team of Cx Digital Project specialists, providing guidance, mentoring, and fostering a collaborative work environment.
Set clear goals, monitor performance, and provide regular feedback to drive professional growth and ensure high-quality work.
How you can contribute and have an impact?
Customer-Centric Mindset: Deep understanding of customer behavior, digital touchpoints, and journey mapping.Project Management: Ability to manage multiple projects simultaneously, ensuring on-time and within-budget delivery.Analytical Thinking: Proficient in analyzing data to measure effectiveness and identify actionable insights.Communication & Collaboration: Strong interpersonal skills to work across teams and present strategies effectively.Problem-Solving: Proactive approach to identifying and addressing challenges in CX implementation.Technical Acumen: Familiarity with digital platforms, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Experience Manager). Bachelor’s degree in Marketing, Digital Marketing, or a related field (or equivalent experience).Proven experience in digital marketing, preferably in the automotive sector.Proven track record of optimizing digital customer journeys to drive lead generation and sales.Experience with data analysis and reporting tools.Knowledge of UX/UI principles and digital marketing strategies.Strong organizational skills and attention to detail.Strong analytical skills and the ability to interpret data to drive actionable insights.Strong project management skills.Familiarity with automotive industry trends and consumer behavior in the digital space.Excellent communication, interpersonal, and project management skills.Creative thinking and problem-solving abilities in a fast-paced environment. Leadership abilities to manage a team and collaborate effectively with internal and external stakeholders.Fluent in English. Additionally fluency in one of the regions native languages (French, Dutch, Danish, Norwegian or Swedish) both written and spoken is a plus.Join the newly created RBU as a Cx Digital Project Owner Section Manager to make a significant impact on our marketing initiatives, drive brand growth, and contribute to the success of our organization. Apply now and be part of an innovative and dynamic team dedicated to shaping the future of mobility.
Note: The job description provided above is a general outline of the responsibilities and qualifications typically associated with this role. The specific duties and requirements may vary depending on the needs of Nissan Benelux and the evolving nature of the industry.
Nissan believes the power comes from the inside, the diversity and well-being of its employees is key to success. People are our most valuable assets, and diversity and inclusion are the key to maximizing the power of each individual member of our team. Nissan is committed to be a truly diverse, equitable, and inclusive company that empowers everyone to bring their best, most authentic selves to work. Respecting each person, their opinions and value is when we can drive innovations that make a difference.
Our future vision and ambition is "Together We Empower Mobility and Beyond" for a cleaner, safer and more inclusive world.
Amsterdam Netherlands