Role Proficiency:

Independently develops error free code with high quality validation of applications guides other developers and assists Lead 1 – Software Engineering

Outcomes:

     Understand and provide input to the application/feature/component designs; developing the same in accordance with user stories/requirements.      Code debug test document and communicate product/component/features at development stages.      Select appropriate technical options for development such as reusing improving or reconfiguration of existing components.      Optimise efficiency cost and quality by identifying opportunities for automation/process improvements and agile delivery models      Mentor Developer 1 – Software Engineering and Developer 2 – Software Engineering to effectively perform in their roles      Identify the problem patterns and improve the technical design of the application/system      Proactively identify issues/defects/flaws in module/requirement implementation       Assists Lead 1 – Software Engineering on Technical design. Review activities and begin demonstrating Lead 1 capabilities in making technical decisions

Measures of Outcomes:

     Adherence to engineering process and standards (coding standards)      Adherence to schedule / timelines      Adhere to SLAs where applicable      Number of defects post delivery      Number of non-compliance issues      Reduction of reoccurrence of known defects      Quick turnaround of production bugs      Meet the defined productivity standards for project      Number of reusable components created   Completion of applicable technical/domain certifications Completion of all mandatory training requirements

Outputs Expected:

Code:

Develop code independently for the above

Configure:

Implement and monitor configuration process

Test:

Create and review unit test cases
scenarios and execution

Domain relevance:

Develop features and components with good understanding of the business problem being addressed for the client

Manage Project:

Manage module level activities

Manage Defects:

Perform defect RCA and mitigation

Estimate:

Estimate time
effort
resource dependence for one's own work and others' work
including modules

Document:

Create documentation for own work as well as perform peer review of documentation of others' work

Manage knowledge:

Consume and contribute to project related documents
share point
libraries and client universities

Status Reporting:

Report status of tasks assigned Comply with project related reporting standards/process

Release:

Execute release process

Design:

LLD for multiple components

Mentoring:

Mentor juniors on the team Set FAST goals and provide feedback to FAST goals of mentees

Skill Examples:

Explain and communicate the design / development to the customer Perform and evaluate test results against product specifications Develop user interfaces business software components and embedded software components 5 Manage and guarantee high levels of cohesion and quality6 Use data models Estimate effort and resources required for developing / debugging features / components Perform and evaluate test in the customer or target environment Team Player Good written and verbal communication abilities Proactively ask for help and offer help

Knowledge Examples:

     Appropriate software programs / modules      Technical designing      Programming languages      DBMS      Operating Systems and software platforms      Integrated development environment (IDE)      Agile methods Knowledge of customer domain and sub domain where problem is solved

Additional Comments:

As a Digital Analytics Specialist, you will: • Implement and configure tracking solutions using Adobe Launch for both .com and eCommerce experiences. • Collaborate with development and marketing teams to ensure proper tagging, data layers, and event tracking are implemented across digital platforms. • Troubleshoot and resolve technical issues related to tags, data discrepancies, and integrations. • Leverage ContentSquare and other analytics tools to optimize the digital user experience and drive performance improvements. • Work hands-on with JavaScript, HTML, and other front-end technologies to implement and validate tags and tracking solutions. • Conduct thorough QA of tagging implementations, ensuring data accuracy and reliability across all digital touchpoints. • Generate and maintain custom reports and dashboards to provide actionable insights into digital performance, user behavior, and site optimization opportunities. • Ensure compliance with data privacy standards and best practices for tracking and data collection. ________________________________________ Skills and Expertise To succeed in this role, you need: • 2-3 years of experience with Adobe Launch, including hands-on tag implementation and configuration. • Proficiency in JavaScript, HTML, and other front-end technologies for implementing and troubleshooting tracking tags. • Experience with ContentSquare or similar user experience analytics tools. • Strong knowledge of web analytics, data layers, and tag management systems (TMS). • Experience working with digital marketing and eCommerce platforms, particularly related to tracking and data collection. • Proficiency in Google Analytics, Adobe Analytics, or similar web analytics platforms. • Strong technical problem-solving skills with the ability to quickly identify and resolve tracking issues. • Familiarity with privacy regulations (e.g., GDPR, CCPA) and their impact on tracking and data collection.