Roche fosters diversity, equity and inclusion, representing the communities we serve. When dealing with healthcare on a global scale, diversity is an essential ingredient to success. We believe that inclusion is key to understanding people’s varied healthcare needs. Together, we embrace individuality and share a passion for exceptional care. Join Roche, where every voice matters.

The Position

Role scope:

Develop and implement comprehensive marketing plans for specific products or product lines to establish, enhance, or distinguish product placement in the marketplace.Create and implement business plans that optimally position products within the competitive landscape.Conduct market research and continuously supervise competitor activities to identify customer needs and market trends.Key Opinion Leaders (KOL) development and management in relation to focus product portfolio and marketing initiatives, including healthcare professionals, professional societies, government officials, payers and patients.Establish and refine pricing strategies that improve product profitability and market share.Ensure that all promotional contents are aligned with Roche and local regulatory requirementsConduct business in full compliance to Behavior in Business and Behavior in CompetitionCollaborate effectively with internal teams, including DV, Engineering, Manufacturing, and Customer Support, to crbuildew products or enhimproveisting offerings.Utilize business development skills to identify and prepare new markets (e.g., clinics) for future product launches.Adopt a new way of working attitude, demonstrating adaptability to change and a passion for collaboration.ultivate a challenge-loving attitude, driving innovative approaches to overcome obstacles.
 

Requirements:

Education :

University degree and above in Science, Marketing or Business Management is required 

Experience :

More than 5 years experience in Commercial roles in related industries is requiredPrior experience in POC marketing or business development is preferred.Proven track record of crafting value with and for customers and patients to craft the market and customers needsMastery in Strategic thinking, data driven and analytical, stakeholder partnership as well as perfection in communication. Experience in a diverse and inclusive environment

Specific Knowledge & Skills :

Leadership Skills, distinct self leadership and creative mindset that enable collaboration, build the alliance and deliver the result as a high performing teamSystem thinker; able to build and leverage networks with external customers and internal teams to create sustainable value for patientsAbreast of customer and healthcare industry trends. Sees patterns or connections between situations; can envision and articulate possibilities and likelihoods. Takes a proactive approach to professional development to constantly adapt and grow capabilities to increase impactCustomer-Centric; able to co-create solutions to address customer needs and transform clinical practice, by providing also exceptional digital customer experiencesComfortable with working in agile environmentsDaring; able to find opportunities, to experiment, to do things differently, self-learning and disrupt the status quoCulture of humanity, curiosity and responsibility, working efficiently, fast and smart, exciting status quo, with collaborative mindset, breaking down silosInternal network creation and borderless collaboration: working closely with other countries/communities/teams, adopting the loop of ‘sharing and learning together’ to co-create and upscale Ecosystem solutionsYou are dynamic, value driven, think on a strategic level, curious and have high learning agility

Others (i.e. Travel Requirement):

Proficient in the local language. Proficient in English to collaborate internally across the broader Roche enterprise is highly desired proficiencies: 

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Who we are

At Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.

Roche is an Equal Opportunity Employer.