About Us:

Nexstar Media Group, Inc. is a leading diversified media company that produces and distributes engaging local and national news, sports, and entertainment content across its digital and television platforms, including more than 300,000 hours of programming produced annually by our business units. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar Digital is a Google Premier Partner, reserved for only 3% of participating companies. We offer an impressive sweet of targeted digital products for our advertisers: CTV/OTT, Pre-Roll/Post-Roll, YouTube, Geofencing, SEM, Social, Streaming Audio and more.

Job Description:

The Digital Advertising Specialists will work with Account Executives once a client agrees and signs a contract, to ensure orders are booked properly in our systems, launched on time with outstanding creative, and delivering KPIs as promised.  As the campaign runs, you will look for opportunities to optimize the campaign if needed and once the campaign is completed, you will help create a recap of performance based on pre-determined KPIs.  

Key Responsibilities:

Be an expert and resource in all internal systems and programs for Digital and Television ad executionOnboard, enter, execute, optimize, and recap digital campaignsEnsure campaigns are delivering on metrics and KPIsUtilize data to recommend optimizations for campaignsCreate digital ads for client campaigns on-time and with client and AE approvalHave a complete knowledge and understanding of all Nexstar Digital products and servicesBook paid lifestyle segments for clientsCoordinate with lifestyle show producers to ensure they receive all client assets and information prior to segment filmingSend daily emails to all clients that appeared on lifestyle show with links and assets from their appearanceEnter client TV ad orders into station systemsHelp AEs ensure their clients pay in a timely manner

Qualifications:

2+ years of digital marketing, digital advertising sales, digital advertising project management or like experience preferredBasic knowledge of the local digital marketing service product offeringsMotivated, enthusiastic, self-starter who can work effectively both independently and while collaborating in a team environmentEffective communication skillsAbility to interact positively with co-workersAbility to execute in an organization through collaboration and a consultative processExcellent follow-up, strong organizational skills and attention to detailProven ability to meet and exceed expectationsMeaningful contributor in sales meetings, especially on digital marketing topicsBe an effective partner with the market's sales team in generating digital revenue

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