The Digital Content Creator (Multimedia Associate) develops engaging and creative digital content tailored for Utah State University’s YouTube and social media channels, targeting both potential and current students. They play a pivotal role in pushing forward the institution’s YouTube and social media presence, creating new digital strategies, and engaging the institution’s audience.
Responsibilities Produce engaging short-form video content (e.g., YouTube Shorts, TikTok, Instagram Reels) that aligns with the College's brand and messaging.Produce high-quality video content, demonstrating proficiency in video production, editing, and storytelling techniques.Possess a deep understanding of YouTube's best practices and trends, ensuring content aligns with brand requirements and audience expectations.Maintain an organized content calendar and analytics tracking system to evaluate viewer engagement and channel growth.Display a high level of understanding for social media content as it pertains to Instagram, Facebook, X, and LinkedIn.Experience with photography, graphic design, AI, and web content will help this individual excel in this position.As digital content evolves, this candidate will pursue opportunities for new digital content creation within AI, Virtual Environments, the Metasphere, etc.Prepares and maintain reports related to Youtube and social media to analyze trends.Ability to work during occasional evening and weekend hours to cover campus events, as assigned. QualificationsMinimum Qualifications:
Bachelor's degree in marketing, public relations, communications or related field OR an equivalent of combined education and experience Proven experience with editing software such as Final Cut, Adobe Premiere or Davinci ResolveExperience with video and photography equipment, including cameras, lenses, lighting, and audio equipment.Proven track record of creative and forward thinking, always looking for emerging social media trends and platforms Preferred Qualifications:
Experience in higher education marketing, public relations and/or communicationsEnsures the store is open and ready for sales Monday - Friday at 8:00amAssigns daily work projects and hours for student employees.When necessary, personally assists in work projects and the moving of items. (This may require lifting items up to 100lbs) Ensures that all Disposal Records are inventoried and reported accurately and completely.Responsible for the proper pricing, arrangement and display of surplus items for sale.Conducts live bids on items as necessary.Travel to Statewide campuses as neededMaintains correct balances in the sales till, including Credit Card, Checks and Cash.Performs miscellaneous duties as assigned.Knowledge, Skills, & Abilities:
Demonstrated social photography and videography skills, including implementing audio, music, and graphics to media. Capable, creative self-starter and innovative thinker who can contribute and execute ideas and strategies both in terms of use of social platforms and content for specific channels.Skilled and experienced with MS Office and Adobe Creative SuiteGrasp of Gen Z and Gen Alpha demographicsSkilled and experienced with Web CMSUnderstanding of FERPA, HIPPA, accessibility and other governing laws that impact social media content strategyUnderstanding of how to stay up to date on social media trends Required DocumentsAlong with the online application, please attach:
Resume/CV to be uploaded at the beginning of your application in the Candidate Profile under “Resume/CV”Upload Digital Portfolio to this Box folder - https://usu.app.box.com/f/531771c1bea342ada92bc341aa9f4e87 Please include your first and last name in the title of all uploaded document(s).Cover Letter to be typed/pasted at the end of your application**Document size may not exceed 10 MB.**
Advertised Salary Minimum $20,000 (at 20 hours per week); Commensurate with experience, plus excellent benefits. ADAEmployees work indoors and are protected from weather and/or contaminants, but not, necessarily, occasional temperature changes. The employee is regularly required to sit and often uses repetitive hand motions.
University HighlightsFounded in 1888, Utah State University is Utah’s premier land-grant, public service university. As an R1 research institution, Utah State is dedicated to advancing knowledge through research and scholarly activities, providing a high-quality undergraduate and graduate education at an affordable price.
USU enrolls 28,900 students, both online and in person at locations throughout the state. Utah State’s 30 locations include a main campus in Logan, Utah, residential campuses in Price and Blanding, and six additional statewide campuses, along with education centers serving every county. USU Online educates students from all 50 states and 55 countries. For over 25 years, USU Extension has served and engaged Utahns in all of Utah’s counties.
Competing at the NCAA Division I level, USU is a proud member of the Mountain West Conference and will join the Pac-12 Conference beginning in the 2026-2027 season. The Aggies’ long-standing tradition of athletic and academic excellence is exemplified by conference championships in multiple sports, reflecting USU's commitment to perseverance and achievement.
Utah State is dedicated to fostering a community where all individuals feel respected, valued, and supported. We seek to recruit, hire, and retain people from all walks of life who will champion excellence in education, research, discovery, outreach, and service. We believe that promoting a strong sense of community and belonging empowers and engages all members of USU to thrive and be successful. Forbes recognized our commitment to employees when they named Utah State the best employer in Utah in 2023. Learn more about USU.
The university provides a Dual Career Assistance Program to support careers for partners who are also seeking employment. Additionally, USU is committed to providing access and reasonable accommodations for individuals with disabilities. To request a reasonable accommodation for a disability, contact the university’s ADA Coordinator in the Office of Human Resources at (435) 797-0122 or hr@usu.edu.
*updated 01/2025
Notice of Non-discriminationIn its programs and activities, including in admissions and employment, Utah State University does not discriminate or tolerate discrimination, including harassment, based on race, color, religion, sex, national origin, age, genetic information, sexual orientation, gender identity or expression, disability, status as a protected veteran, or any other status protected by University policy, Title IX, or any other federal, state, or local law.
The following individuals have been designated to handle inquiries regarding the application of Title IX and its implementing regulations and/or USU’s non-discrimination policies:
Executive Director of the Office of Equity Matthew Pinner, discrimination@usu.edu, Distance Education Rm. 401, 435-797-1266
Title IX Coordinator Cody Carmichael, titleix@usu.edu, Distance Education Rm. 404, 435-797-1266
Mailing address: 5100 Old Main Hill, Logan, UT 84322
For further information regarding non-discrimination, please visit https://equity.usu.edu/, or contact:
U.S. Department of Education, Office of Assistant Secretary for Civil Rights, 800-421-3481, OCR@ed.gov
*updated 09/2023
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