Shreveport, LA, USA
1 day ago
Digital Content Producer / Digital Anchor

The Digital Content Producer / Digital Anchor writes, updates, and shares stories ranging from local and regional news flips to breaking and nationally trending stories for Ktalnews.com with the goal of growing website pageviews and video views.  

This person will be the face of our digital news coverage online on KTAL News Now digital platform. We are looking for someone that is actively engaged in all tenets of journalism from writing, live streaming, video editing, online reporting, engagement, trending, analytics goal orientation and thinking outside the box.

A passionate team member who takes initiative and thinks critically and independently. As the first person to get real-time news out to our DMA a DCP/DA’s deadline is always now.  

You will be responsible for generating sources, enterprising story ideas, and follow-ups.

Having a ‘Digital First’ mind set is a must!

Be the first to report breaking news stories; monitor analytic tools, RSS feeds, social media, alerts, all regional media for interesting and/or trending stories 

Set up and front live streams from our KTAL News Now Desk that engage our audience on social media

Write daily “flip” stories (avg. 3-5 stories+/day) that are packaged in a way that grows pages per session and time on page while utilizing SEO best practices to grow website search traffic 

Constantly monitor competition to ensure no “flip” stories across the DMA are missed 

Post, package, and promote stories from third-party feed partners (Nexstar, AP, NBC, etc.) 

Arranges interviews with people who can provide information about stories

Reviews copy and corrects errors in content, grammar, and punctuation, following prescribed editorial AP style and formatting guidelines

Reviews and evaluates notes taken about event aspects to isolate pertinent facts and details

Determines a story’s emphasis, length and format, and organizes material accordingly

Researches and analyzes background information related to news stories to be able to provide complete and accurate information

Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions

Receives assignments and evaluates leads and tips to develop story ideas

Checks reference materials such as books, news files or public records to obtain relevant facts

Ensures that all content meets company standards for journalistic integrity and production quality

Interacts with viewers/users on social media sites

Performs special projects and other duties as assigned

SPECIALIZED KNOWLEDGE/SKILLS/ABILITIES:  

Proficiency in AP Style writing and SEO best practices 

Clever headline writer that gets readers to click 

Works with urgency, minimum 60 words-per-minute typing speed  

Ability to generate high engagement social media posts with link click-throughs 

Familiar with Google Analytics, Chartbeat, Social Flow, and WordPress 

Excels in fast-paced, sometimes high-pressure, work environment with accurate, visual, in-depth, digital coverage 

Excellent communication skills, both oral and written with the ability to ad lib when required

Comfortable with cold calling to develop stories 

Highly detail-oriented with excellent newsroom judgment 

Ability to multi-task; flexible with schedule in times of breaking news, severe weather, etc. 

High digital aptitude in respect to latest CMS and social media updates and trends 

Takes initiative to seek out and understand new digital news applications and resources 

Possesses journalistic integrity and understanding of viewer needs and expectations 

Can communicate, coordinate, and collaborate with other members of the newsroom

Maintain positive work environment through active team participation and cooperation with co-workers in all departments

Responds positively to feedback

EDUCATION/EXPERIENCE: Two years of experience in digital or print newsroom. Achieved a Bachelor's Degree in Communication, Marketing, Journalism. Equivalent experience may substitute. 

WORK ENVIRONMENT/PHYSICAL REQUIREMENTS: High stress, high energy environment with deadline pressures. Some travel may be required on rare occasions. 

#LI-ONSITE

OUR COMPANY

With 199 television stations (including partner stations) in 116 markets, Nexstar Media Group, Inc. is the largest TV station operator in the country. But we are more than that. We’re also a technology company. Along with a broad range of broadcast opportunities, Nexstar staffs a growing and diversified digital media operation encompassing content management and mobile platforms, content marketing, targeted advertising products and strategic digital design and advertising operations. From newsroom to sales to operations to digital technology, joining Nexstar Nation offers unlimited opportunities for your career endeavors.

OUR VALUES

We respect our audience, customers, team members and owners. We encourage every individual’s contributions and personal growth. We honor diversity. We foster work environments that provide personal pride through job satisfaction and a balanced life. We embrace the communities in which we operate. We promote open communications, innovation, and creativity. We strive for excellence in all our endeavors. We are in the local content business, providing multiple platforms for news, entertainment, and successful marketing solutions, enriching each community we serve. Each of our television stations are local service businesses.

OPPORTUNITY

With markets ranging from small to major, Nexstar has a place for every experience level. Whether you’re just starting your broadcasting career or ready to make the leap into a larger market, Nexstar offers a broad range of opportunities. And that same market diversity allows Nexstar to give employees room to grow and progress in their careers. As your experience, ability, talent, and ambition grows, so too will your options within Nexstar Nation.

Apply via: https://nexstar.wd5.myworkdayjobs.com/nexstar

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