Objective of the position:

Responsible for defining the overall digital strategy for our commercial business, and ensures alignment as well as provides operational guidance to business units regarding digital as a core element of our Go- To- Market Strategy. Actively engaging with key stakeholders to drive digital innovation with latest technologies and ensuring a prominent digital presence that resonates with the local market and ultimately contributing to the overall success of our commercial business.

Main tasks

Driving innovative digital aspects of omnichannel campaigns (Next Gen) and ensuring strategic, channel-ready development of digital assetsResponsible for our digital governance/ framework and expansion of the digital portfolio in coordination with business unitsPartner with the Brand Teams to accelerate omnichannel communication and executionTrack, analyse, and report on the performance of digital marketing campaigns, providing insights and recommendations for improvement.Organize training sessions to foster collaboration and digital capability uplift within the commercial teamsActing as a subject-matter-expert, project manager and key point-of-contact for leading and performing AZ & digital projectsRepresenting Austria in regional and global forumsManages the IBEX digital budget

Desirable skills

Master’s degree (e.g. MBA, Maser of Digital Marketing) or other advanced degrees related to business, marketing or digital technologyRelevant certifications in digital marketing, digital analytics, project management (Google Analytics, Google Ads)At least 5 years proven work experience in a similar role in multinational matrix company and previous industryExcellent command in English and German (written and spoken)Experience in digital marketing/ omnichannelTechnical knowledge and curiosity related to digital technologies, analytical skills and experience in dealing with analysis toolsUser Experience (UX) Design PrinciplesContent Management Systems (CMS)Digital Analytics Tools

Nice to have

Data Analysis and InterpretationInnovative AI technologiesExcellent communication skills with solution-oriented and pragmatic way of working plus distinct “hands-on” mentalityStrong ability to learn quickly and adapt to new and evolving methodologies, showing lifelong-learning mentalityStrong Project – and Stakeholder Management experience

We Offer:

Base salary for this position is € 88 744.80 per year (full-time basis)Participation in company success through bonus paymentsExtensive social benefits, including company pension and additional insuranceFlexible working hours with the option for hybrid workIndividual development opportunities

At AstraZeneca, we are more than one of the world’s leading pharmaceutical companies. We are a global, science-led, patient-focused biopharmaceutical company dedicated to pushing the boundaries of science to deliver life-changing medicines. We offer an inclusive culture where you can connect different thinking to generate new and valuable opportunities. Here, you will find a commitment to lifelong learning, growth and development for all.

Are you ready to make a powerful difference – to patients, society and our company? Join us today!

Date Posted

03-Feb-2025

Closing Date

AstraZeneca embraces diversity and equality of opportunity.  We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills.  We believe that the more inclusive we are, the better our work will be.  We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.  We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.