**What's The Role** Reporting to the Analytics and Insights Sr Manager, you’ll be a part of the team that supports all Paid Media campaigns in Liberty Latin America. You’ll collaborate regularly with paid media channel leads (Social, SEM, etc) and interlock with other internal teams to help them gather the data they need, create sales projections, and understand the impact of different initiatives to help drive our marketing strategy. **What You'll Do** + Develop, train, and deploy machine learning models to drive business impact (recommendation models). + Apply knowledge of statistics, machine learning, programming, data modeling, simulation, and advanced mathematics to recognize patterns, identify opportunities, pose business questions, and make valuable discoveries leading to prototype development and business improvement. + Implement MLOps best practices to streamline model development and deployment + Collaborate with the data engineer, and subject matter experts to design and build solutions + Continuously measure and improve the impact of AI-enabled workflows on key business metrics + Being the data expert of media platforms and Google Analytics, conducting campaign analysis across various channels and providing insights. + Use a flexible, analytical approach to design, develop, and evaluate predictive models and advanced algorithms that lead to optimal value extraction from the data. + Stay up-to-date with the latest tools, techniques, and best practices in data science. + Generate and test hypotheses and analyze and interpret the results of marketing experiments. + Create dashboards and data visualization tools to build and facilitate the use of standard reports and self-service in the global marketing team and the local marketing teams along with training, sparring and support (tactical and operational level). **What Do You Need** **Preferred education/ qualifications:** + BS/BA degree in Mathematics, Economics, Computer Science, Information Management, Statistics or similar + Fluent in English (verbal and written). **Specific Knowledge & Experience:** + 5+ years of experience in Python for production projects. + 3+ years in marketing analytics or performance marketing with experience in PPC and or Social a plus. + Excellent working knowledge of Google Analytics, Google Search Ads, Facebook platform, PowerBI, and Google Data Studio (Looker Studio). + Proficiency in programming languages such as Python, R and SQL. + Proficiency in machine learning and deep learning techniques (e.g., CNNs, Transformers). + Experience with PyTorch. + Expertise in supervised and unsupervised anomaly detection. + Mastery of pandas, numpy, and scikit-learn. + Foundation in descriptive statistics. + Developing hypotheses for testing prioritization based on findings. + Passion for visualising data in a meaningful and actionable way, pioneering new techniques. + You are a digital analyst who loves marketing, or a marketing/customer analyst who loves digital. + Experience with cloud platforms (AWS/GCP). Preferred + Experience with big data tools like Spark. Preferred **Skills & Abilities:** + Excellent numeracy, data handling and analytical skills. + Exceptional attention to detail. + Demonstrated effectiveness at working in a cross-functional, matrix organization to project manage and deliver results. + Strong organizational skills with the ability to successfully manage multiple projects simultaneously for different teams targeting different audiences. + Strong written and verbal communication skills, English and Spanish, ability to form strong business relationships across multiple locations. + Proven ability to operate flexibility in complex and dynamic working environment. + Team player with the ability and desire to work out problems when they occur. + Strong interpersonal skills with the ability to coordinate across various departments within the organization. + Strong analytical skills – experience with reporting and data analysis. **Who We Are** We are the leading telecommunications company, connecting more than 40 markets in Latin America and the Caribbean with our video, broadband internet, telephony, and mobile services under the consumer brands, Flow, Liberty, Más Móvil, BTC, and Cabletica. We started small, and now we’re growing. We’re excited about the future as we strive to unlock opportunities in the region. **Why Join Us** Technology excites us enables us and drives us. We´re proud of the services we provide, the markets that we serve, and our people coming together to enhance our customers´ lives with technology so that they can connect, work, live and play without missing beat. Throughout Liberty Latin America, our passion and pride are brought to life through our shared vision to bring innovation that will create moments that matter to our customers, delivering growth in our markets with one vision, one culture, and one team. _Liberty Latin America provides equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state, and/or local laws._ **What Do You Need** **Preferred education/ qualifications:** + BS/BA degree in Mathematics, Economics, Computer Science, Information Management, Statistics or similar + Fluent in English (verbal and written). **Specific Knowledge & Experience:** + 5+ years of experience in Python for production projects. + 3+ years in marketing analytics or performance marketing with experience in PPC and or Social a plus. + Excellent working knowledge of Google Analytics, Google Search Ads, Facebook platform, PowerBI, and Google Data Studio (Looker Studio). + Proficiency in programming languages such as Python, R and SQL. + Proficiency in machine learning and deep learning techniques (e.g., CNNs, Transformers). + Experience with PyTorch. + Expertise in supervised and unsupervised anomaly detection. + Mastery of pandas, numpy, and scikit-learn. + Foundation in descriptive statistics. + Developing hypotheses for testing prioritization based on findings. + Passion for visualising data in a meaningful and actionable way, pioneering new techniques. + You are a digital analyst who loves marketing, or a marketing/customer analyst who loves digital. + Experience with cloud platforms (AWS/GCP). Preferred + Experience with big data tools like Spark. Preferred **Skills & Abilities:** + Excellent numeracy, data handling and analytical skills. + Exceptional attention to detail. + Demonstrated effectiveness at working in a cross-functional, matrix organization to project manage and deliver results. + Strong organizational skills with the ability to successfully manage multiple projects simultaneously for different teams targeting different audiences. + Strong written and verbal communication skills, English and Spanish, ability to form strong business relationships across multiple locations. + Proven ability to operate flexibility in complex and dynamic working environment. + Team player with the ability and desire to work out problems when they occur. + Strong interpersonal skills with the ability to coordinate across various departments within the organization. + Strong analytical skills – experience with reporting and data analysis. **Who We Are** We are the leading telecommunications company, connecting more than 40 markets in Latin America and the Caribbean with our video, broadband internet, telephony, and mobile services under the consumer brands, Flow, Liberty, Más Móvil, BTC, and Cabletica. We started small, and now we’re growing. We’re excited about the future as we strive to unlock opportunities in the region. **Why Join Us** Technology excites us enables us and drives us. We´re proud of the services we provide, the markets that we serve, and our people coming together to enhance our customers´ lives with technology so that they can connect, work, live and play without missing beat. Throughout Liberty Latin America, our passion and pride are brought to life through our shared vision to bring innovation that will create moments that matter to our customers, delivering growth in our markets with one vision, one culture, and one team. _Liberty Latin America provides equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state, and/or local laws._ **What You'll Do** + Develop, train, and deploy machine learning models to drive business impact (recommendation models). + Apply knowledge of statistics, machine learning, programming, data modeling, simulation, and advanced mathematics to recognize patterns, identify opportunities, pose business questions, and make valuable discoveries leading to prototype development and business improvement. + Implement MLOps best practices to streamline model development and deployment + Collaborate with the data engineer, and subject matter experts to design and build solutions + Continuously measure and improve the impact of AI-enabled workflows on key business metrics + Being the data expert of media platforms and Google Analytics, conducting campaign analysis across various channels and providing insights. + Use a flexible, analytical approach to design, develop, and evaluate predictive models and advanced algorithms that lead to optimal value extraction from the data. + Stay up-to-date with the latest tools, techniques, and best practices in data science. + Generate and test hypotheses and analyze and interpret the results of marketing experiments. + Create dashboards and data visualization tools to build and facilitate the use of standard reports and self-service in the global marketing team and the local marketing teams along with training, sparring and support (tactical and operational level).