Responsibilities

Develop and implement content marketing strategies to increase brand awareness and engagement with customers. Conduct research on topics related to the company's products or services to help identify new trends or opportunities for growth. Manage social media channels and other forms of electronic communication for a company or organization. Write and edit blog posts, newsletters, e-books, white papers, case studies, and other content for websites, blogs and other channels. Create digital marketing campaigns including banners, text ads, pop-ups, and other forms of interactive content. Develop and maintain a website or blog to post company news and product information. Produce videos, podcasts, infographics, slideshows, or other digital media formats to engage customers in new ways. Create and manage digital advertising campaigns in collaboration with other team members to achieve specific goals, such as increasing website traffic or increasing sales of certain products or services.