Tasks include but are not limited to:

Perform market research and gather data about consumers and competitors to identify new opportunities Coordinate the creation of digital content (e.g. websites, blogs, press releases, and various multimedia assets) Execute tests, collect, and analyze data to identify trends to regularly provide insightful and actionable data in order to achieve maximum ROI across all digital channels Optimize and make necessary adjustments on web copies and landing pages Establish our web presence to boost brand awareness Identify problems and deficiencies and implement solutions in a timely manner Provide weekly, monthly, and quarterly reports Meet KPI standards of the assigned line of business and projects