Digital Marketing Associate, M2+ (Marketing, merchandising & more)
Amazon.com
Amazon's Prime Video is a premium on-demand video entertainment service that comes included with a Prime membership at no additional cost. Prime Video offers customers the greatest choice in what to watch, from Original and Exclusive TV shows such as The Grand Tour, Vikings and Little Fires Everywhere to 1000s of popular TV and Movies. Prime Video is at the forefront of the entertainment industry and growing fast - now available in more than 240 countries and territories worldwide. We work in a dynamic and exciting environment where innovating on behalf of our customers is at the heart of everything we do
We are part of the GSS organization our department is called M2+ (Marketing, merchandising & more) the same was initiated in 2019 to take up marketing & merchandising related activities within the Books org that are repetitive, low-medium complex, manual tasks distributed across many employees. We look to standardize the work items executed in an operational environment, with SOPs, productivity measurement/improvement, and ultimately automation. Over the years, we expanded our scope to 10+ GLs outside of books org and are continuing to grow by collaborating with newer teams. M2+ can support Demand Generation activities for all teams within Amazon and it encompasses 120+ sub-processes across the GSS org.
We are looking for an analytical and results-oriented for an individual contributor role as Marketing Associate with strong bias for action and deep dive skills who will be responsible to help drive strategy and execution for content coverage, you will expected to have expertise and ability to support 'end to end' program execution and support several projects, simultaneously, create/own processes and actively collaborate with multiple stakeholders independently, demonstrate the ability to execute deliverables with minimum guidance, communicate effectively, escalates roadblocks/ risks and makes trade-offs.
IMPORTANT: This is a remote role however on-boarding will on site the company will not reimburse costs during “on-boarding” training stage.
Key job responsibilities
The Primary responsibility of the role is to perform marketing operations to improve visibility.
• The role will require the candidate to quickly understand the marketing tools and operation
• Associate need to continuously adapt and learn new features on the Editors and improve on his/her acumen to quickly edit and fix up contents. Associate has to follow editing SOP to spot/catch errors in the content.
- Troubleshoot and drive resolutions to ensure reliable and operationally effective work flow; improve processes and reduce discrepancies
• Associate need to perform content quality check to qualify user experience for content viewing (flow and format quality). Candidate need to use software tools for quality audit, content editing and data capture.
- Work with various teams (e.g. Studio, technology teams) to help drive tools and process improvements that affect Merchandising workflows
- Drive appropriate data-oriented analysis, adoption of technology solutions and process improvement projects to achieve operational and business goals
- Identify blockers to processes and escalate issues via appropriate channels and follow through on resolutions or flag it to the right POCs.
• The associate will need to be aware of the operations metrics like productivity (Number of titles processed per hour), quality (defect %age) and delivery/latency SLA. The associate will be measured on his compliance to these Metrics, SLA requirements, QA guidelines, team and personal goals.
- To Dive deep and understand different downstream systems and processes that impact customer decision.
- Ability to meet deadlines in a fast-paced work environment driven by complex software systems and processes.
- Self-starter, good team player and strong attention to detail in editing content
• The associate will need to often contact stakeholders globally to provide status reports, communicate relevant information and escalate when needed.
- Good interpersonal skills to manage ongoing relationships with program team and inter operations teams
About the team
M2+ Tenets:
Work standardization drives optimization and automation. We will streamline standard work, and measuring the volume, the productivity of work helps prioritizes and execute the right automation initiatives by collaborating with business partners.
• We strive to earn our customers' trust by helping our customers scale their businesses without the upfront time & leadership investment of creating their own operations teams.
• We obsess over Quality and prioritize it over productivity.
• We leverage our skillsets across different work streams through a flywheel that provides strategic value additions and launch support to the businesses beyond just SOP driven tasks.
• We drive mechanisms to review the outcome, utilize the learnings & practices and aggregate similar operations across marketplaces/programs to increase the return of investment for overall businesses.
• We only accept work that can be automated or where the potential productivity benefits, we can drive in ongoing human processes provide leverage to the Business teams.
• Inspection is critical. We inspect processes regularly and report out to realize the full benefits of the programs.
• We relentlessly apply variable headcount guidelines to onboard. When in doubt, we assume the headcount is Fixed.
• We embrace Diversity, Equity and Inclusion culture across the team, location and levels. We build skills through education programs for employee career development and create an environment where everyone can flourish and be their best selves.
We are part of the GSS organization our department is called M2+ (Marketing, merchandising & more) the same was initiated in 2019 to take up marketing & merchandising related activities within the Books org that are repetitive, low-medium complex, manual tasks distributed across many employees. We look to standardize the work items executed in an operational environment, with SOPs, productivity measurement/improvement, and ultimately automation. Over the years, we expanded our scope to 10+ GLs outside of books org and are continuing to grow by collaborating with newer teams. M2+ can support Demand Generation activities for all teams within Amazon and it encompasses 120+ sub-processes across the GSS org.
We are looking for an analytical and results-oriented for an individual contributor role as Marketing Associate with strong bias for action and deep dive skills who will be responsible to help drive strategy and execution for content coverage, you will expected to have expertise and ability to support 'end to end' program execution and support several projects, simultaneously, create/own processes and actively collaborate with multiple stakeholders independently, demonstrate the ability to execute deliverables with minimum guidance, communicate effectively, escalates roadblocks/ risks and makes trade-offs.
IMPORTANT: This is a remote role however on-boarding will on site the company will not reimburse costs during “on-boarding” training stage.
Key job responsibilities
The Primary responsibility of the role is to perform marketing operations to improve visibility.
• The role will require the candidate to quickly understand the marketing tools and operation
• Associate need to continuously adapt and learn new features on the Editors and improve on his/her acumen to quickly edit and fix up contents. Associate has to follow editing SOP to spot/catch errors in the content.
- Troubleshoot and drive resolutions to ensure reliable and operationally effective work flow; improve processes and reduce discrepancies
• Associate need to perform content quality check to qualify user experience for content viewing (flow and format quality). Candidate need to use software tools for quality audit, content editing and data capture.
- Work with various teams (e.g. Studio, technology teams) to help drive tools and process improvements that affect Merchandising workflows
- Drive appropriate data-oriented analysis, adoption of technology solutions and process improvement projects to achieve operational and business goals
- Identify blockers to processes and escalate issues via appropriate channels and follow through on resolutions or flag it to the right POCs.
• The associate will need to be aware of the operations metrics like productivity (Number of titles processed per hour), quality (defect %age) and delivery/latency SLA. The associate will be measured on his compliance to these Metrics, SLA requirements, QA guidelines, team and personal goals.
- To Dive deep and understand different downstream systems and processes that impact customer decision.
- Ability to meet deadlines in a fast-paced work environment driven by complex software systems and processes.
- Self-starter, good team player and strong attention to detail in editing content
• The associate will need to often contact stakeholders globally to provide status reports, communicate relevant information and escalate when needed.
- Good interpersonal skills to manage ongoing relationships with program team and inter operations teams
About the team
M2+ Tenets:
Work standardization drives optimization and automation. We will streamline standard work, and measuring the volume, the productivity of work helps prioritizes and execute the right automation initiatives by collaborating with business partners.
• We strive to earn our customers' trust by helping our customers scale their businesses without the upfront time & leadership investment of creating their own operations teams.
• We obsess over Quality and prioritize it over productivity.
• We leverage our skillsets across different work streams through a flywheel that provides strategic value additions and launch support to the businesses beyond just SOP driven tasks.
• We drive mechanisms to review the outcome, utilize the learnings & practices and aggregate similar operations across marketplaces/programs to increase the return of investment for overall businesses.
• We only accept work that can be automated or where the potential productivity benefits, we can drive in ongoing human processes provide leverage to the Business teams.
• Inspection is critical. We inspect processes regularly and report out to realize the full benefits of the programs.
• We relentlessly apply variable headcount guidelines to onboard. When in doubt, we assume the headcount is Fixed.
• We embrace Diversity, Equity and Inclusion culture across the team, location and levels. We build skills through education programs for employee career development and create an environment where everyone can flourish and be their best selves.
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