Company Description
Accor Hotels is the world’s largest and fastest-growing hotel group with a network of more than 5000 properties in over 100 countries. Centrally located in the heart of Darling Harbour, the dynamic cluster Novotel & ibis Sydney Darling Harbour includes two of Sydney's most popular hotels.
We are seeking a talented Digital Marketing & E-Commerce Manager to oversee the marketing strategies and be responsible for driving brand success and guest engagement across Novotel, ibis & The Ternary on Darling Harbour.
Candidates must have full rights for working in Australia and a minimum of two years’ experience in hotel digital marketing.
Job Description
We are seeking a dynamic and results-driven Digital Marketing & E-Commerce Manager to join our team in Sydney, Australia. In this role, you will be responsible for developing and implementing comprehensive digital marketing strategies to drive e-commerce growth and enhance our online presence.
Develop and execute digital marketing strategies to increase online sales, brand awareness, and e-commerce platform performancePlan and implement SEO/SEM campaigns, content marketing initiatives, and email marketing to improve website visibility, drive targeted traffic, and nurture leadsManage social media strategies to engage customers and drive salesAnalyze website traffic, user behavior, and campaign performance using tools like Google Analytics to optimize marketing effortsCollaborate with cross-functional teams to ensure consistent brand messaging across all digital touchpointsMonitor e-commerce trends, competitor activities, and manage digital marketing budget to maximize ROIGenerate regular reports on key performance indicators (KPIs) and present insights to stakeholders
Qualifications
Bachelor's degree in Marketing, Business, or related field5+ years of experience in digital marketing and e-commerce rolesProven track record in developing and implementing successful digital marketing strategiesStrong knowledge of e-commerce platforms, SEO/SEM, content marketing, and social media marketingProficiency in Google Analytics and data analysis toolsExcellent project management, analytical, and communication skillsUp-to-date knowledge of e-commerce trends and digital marketing best practicesGoogle Analytics certification preferred
Additional Information
Our commitment to Diversity & Inclusion:
We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent. We offer reasonable adjustments to support you. If you require an adjustment to be made during the recruitment process, you're welcome to let us know.
Benefits Your Way:
Collaborate with a team of energetic guest obsessed professionals sharing vision, ambition and drive.This position offers a wealth of opportunities to make a significant impact.Access a well-defined career progression pathway within our organization.Great benefits – Accor worldwide accommodation, food & beverage discounts and partnership discounts from your first day.