Alpharetta, GA, US
22 days ago
Digital Marketing Specialist

it's what's inside that counts

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There’s more to CMC than our products and the buildings, structures, and roads they go into. At CMC, it’s the people inside our recycling centers, fabrication plants, manufacturing facilities, steel mills and offices that make us who we are as a company. Our success comes from finding, retaining, and supporting the highest quality talent by offering:

Day 1 Benefits Coverage with low cost Medical, Vision and Dental Day 1 Paid-time Off and Vacation 4.5% Company Match 401(k) Plan $500 Annual Company-paid Lifestyle Benefit Competitive Compensation and Bonuses Company-paid Life and Disability Insurance Employee Stock Purchase Plan Training and Advancement Opportunities Why This Job

CMC provides an excellent opportunity to learn the steel, construction reinforcement and ground stabilization industries and to grow in your career. Whether you will spend your day brainstorming in an office cubicle, operating a crane, running manufacturing equipment or troubleshooting technical obstacles, at CMC, you’ll get the training and support from your team that you need to excel in your role and reach your full potential.

What You'll Do Collaborate with the regional marketing teams to enable their day-to-day activities by aligning processes, implementing best practices, driving efficiencies, adopting new technologies, and optimizing performance Work closely with the Marketing Automation Manager to optimize processes, data flow, and data quality between the different tools in the martech stack Own all social media channels, develop an editorial social media calendar that incorporates timely content on upcoming promotions, events, and evergreen content Schedule social media content, monitor social channels, implement new social media tools and features, and respond to all social engagement in a timely, friendly, and professional manner Serve as the subject matter expert (SME) for a variety of operational tools, including GoToWebinar, Wistia, HootSuite, PathFactory, Docebo, and SurveyMonkey Serve as the primary point of contact for questions on said software and for any success managers provided by said software Provide education and training on said software to new and existing marketing employees Actively seek out new features and usages of said software and bring new opportunities to the regional teams Maintain related process documentation and any other governance/policy documentation related to said software Measure and optimize digital operations performance, by working with the Strategic Marketing Analyst to develop and maintain reports that demonstrate digital operations performance Use data to identify trends and suggest creative ways to attract more customers, increase our online presence, and improve our overall marketing and sales efforts What You'll Need Strong copywriting and copy-editing skills Ability to deliver creative content (text, image and video) quickly with minimal supervision Understanding of digital operations and social media metrics and best practices: able to interpret the results and take action to increase effectiveness of social campaigns Must be able to follow brand guidelines, including the ability to elevate and enhance the overall brand voice Must be able to stay composed, objective, conversational, patient and confident in online and offline communication Your Education Bachelor’s degree in marketing, business, economics, or finance

We are CMC, a Fortune 500 company at the leading edge of our industry. Our construction reinforcement and steel products have supported construction projects and structures around the world. The secret to our success? We’ve built our legacy by assembling a team of innovators and doers to tackle some of the most challenging construction reinforcement problems facing our world for more than 100 years — and we’re just getting started.

 

If you’re ready to join a team working to make our industry more sustainable, support the bridges, roadways, buildings and infrastructure that connects our communities, and do meaningful work, you’re ready to join CMC. Apply today and start moving your career — and our world — forward. Let's build a better world!

 

CMC is committed to providing equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, age, physical or mental disability, national origin, citizenship, military or veteran status, sexual orientation, gender identity and/or expression, genetic information, or other status protected by federal, state or local law.

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