We are looking for a talented Marketing Specialist with a solid background in marketing, project management, and technical understanding of web technologies. In this role, you will play a pivotal role in driving the success of our marketing initiatives, ensuring seamless project execution while maintaining a strong collaboration with International Marketing and IT departments. As a Digital Marketing Specialist, you manage existing projects and applications, but you will also lead the rollout of international projects and the development of new web-based applications in collaboration with different international departments.  

Responsibilities:

Enable effective online marketing and communication tools to efficiently reach and interact with customers via HELLA portals;Administrate and coordinate international customer communication via our newsletter software;Work closely with IT departments to understand the technical landscape and drive the adoption of future technologies for the HELLA B2B portal;Utilize your applied project management experience to plan, prioritize, and develop new applications and projects oriented towards customers;Stay up to date with the latest trends in the web industry, competitive landscape, and emerging application features, coming up with better digital services to our customers;Recommend optimization potential based on online marketing trends and customer needs.