Aguascalientes, Mexico
12 days ago
Digital Marketing Specialist I

Donaldson is committed to solving the world’s most complex filtration challenges. Together, we make cool things. As an established technology and innovation leader, we are continuously evolving to meet the filtration needs of our changing world. Join a culture of collaboration and innovation that matters and a chance to learn, effect change, and make meaningful contributions at work and in communities. ​

 

Digital Marketing Communication Specialist with strong analytical skills to join our marketing team. The candidate will be responsible for developing and executing digital marketing campaigns, optimizing our online presence, and leveraging data-driven insights to improve communication strategies. This role is crucial in enhancing our brand's visibility, engaging our target audience, and driving business growth through strategic digital communication.

Key Responsibilities:

Digital Campaign ManagementContent Creation & ManagementAnalytics & ReportingSEO & SEM OptimizationAudience Segmentation & TargetingCollaboration & Stakeholder Management

Qualifications:

Bachelor’s degree in marketing, Communications, Business, or a related field.

3+ years of experience in digital marketing, with a strong focus on communication and analytics.

Proficiency in digital marketing tools and platforms (e.g., Google Analytics, HubSpot, SEMrush, LinkedIn, Marketo, Highspot).

Strong analytical skills with the ability to interpret data and provide actionable insights.

Excellent written and verbal English communication skills, with a keen eye for detail.

Experience with SEO/SEM strategies and tools.

Creative thinker with a strategic mindset and a results-driven approach.

Preferred Qualifications:

Experience in B2B marketing.

Familiarity with marketing automation tools (e.g., Marketo,).

Certification in Google Analytics, Google Ads, or similar

Employment opportunities for positions in the United States may require use of information which is subject to the export control regulations of the United States. Hiring decisions for such positions are required by law to be made in compliance with these regulations. Applicants for employment opportunities in other countries must be able to meet the comparable export control requirements of that country and of the United States.

Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law.

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