Purpose: 

Are you interested in interior design, fashion and bringing luxury products to market? Do you want to use your digital marketing experience to support a design-driven and fashion-inspired brand? Would you like to work with a highly collaborative team in dynamic, fast-paced environment?

As a member of the Brizo brand team, the Digital Marketing Specialist will collaborate cross-functionally to enhance the brand’s digital presence to increase brand advocacy and engagement for the Brizo brand. Collaborating with internal and external teams, you will:

Cultivate a deep understanding of our products, innovations, and target audiences.Plan, create, edit and update brand website content and features to improve user experience, and support the brand’s digital strategy and product launches.Coordinate and manage digital marketing projects to ensure timely delivery and adherence to project and brand goals.Monitor and analyze digital content and marketing performance using analytics tools and provide insights to improve future initiatives.Keep up-to-date with industry trends, competitor activities, and emerging digital marketing strategies.

 

Responsibilities: 

Collaborate with brand, channel marketing, digital experience, customer data and other internal departments to provide technical digital marketing support to the Brizo brand team. Advise team on digital analytics data use & strategy to inform content development.Execute the go-to-market strategy on brand website to support all new product launches including site navigation, user experience, Product Information Management (PIM) responsibilities, and post-launch audits.Manage the website’s content, including creating new pages and functionality, editing and auditing existing content, and removing outdated content.Identify and troubleshoot website technical issues.Stay up to date with the latest web design and development trends and technologies. Identify ways to improve website UX, identifying and fulfilling opportunities for website improvement based on user feedback and performance metrics.Increase traffic and engagement to the website. Apply SEO and SEM best practices and strategies while ensuring consistent brand messaging and tone of voice.Support and execute email marketing efforts, including split testing, automations, segmentation, and evaluating performance for optimization.Support other cross-functional digital marketing and information service initiatives as necessary including social media, Salesforce, Marketing Cloud, CRM, PIM System, etc.

Education & Experience: 

2-5 years of digital marketing, web design and development or related experience with proven experience successfully managing and updating websitesStrong knowledge and experience with Content Management Systems, Drupal preferredExperience in using web analytics tools, such as Google AnalyticsProven experience with web design and UXProficiency with HTML, CSS, JavaScript, and backend revisions/improvementsExperience with SEO and SEM strategy and keyword researchExperience working in Salesforce Marketing Cloud preferredComfortable working independently within tight, and often changing, timelines while managing competing prioritiesOccasional travel required

Diversity & Inclusion:

At Delta Faucet Company, we view diversity as a mosaic of thoughts and perspectives that come from people’s varied cultural backgrounds, experiences, education, career paths and other influences that make each of us unique. For us, inclusion means welcoming differing opinions, collaborating, allowing people to come to work as who they are and recognizing everyone’s contributions. We know that in a diverse, inclusive company, ideas flow freely, all voices are heard, and all perspectives are valued. Delta Faucet Company continuously strives to be this kind of organization. Diversity and Inclusion (D&I) supports our inherent values, makes us more relevant to customers and consumers and inspires innovation. It is not a goal or a program; it is a vital ingredient in our formula for success and a key to our future growth.

Company: Delta Faucet Company

Full time

Hiring Range: $53,800.00 - $84,480.00

Actual compensation may vary based on various factors including experience, education, geographic location, and/or skills.

Delta Faucet Company (the “Company”) is an equal opportunity employer and we want to have the best available persons in every job. The Company makes employment decisions only based on merit. It is the Company’s policy to prohibit discrimination in any employment opportunity (including but not limited to recruitment, employment, promotion, salary increases, benefits, termination and all other terms and conditions of employment) based on race, color, sex, sexual orientation, gender, gender identity, gender expression, genetic information, pregnancy, religious creed, national origin, ancestry, age, physical/mental disability, medical condition, marital/domestic partner status, military and veteran status, height, weight or any other such characteristic protected by federal, state or local law. The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company regardless of where the employee is located and prohibits unlawful discrimination by any employee of the Company.

Delta Faucet Company is an E-Verify employer. E-Verify is an Internet based system operated by the Department of Homeland Security (DHS) in partnership with the Social Security Administration (SSA) that allows participating employers to electronically verify the employment eligibility of their newly hired employees in the United States. Please click on the following links for more information.

E-Verify Participation Poster: English & Spanish

E-verify Right to Work Poster: English, Spanish