Rochester, NY, United States of America
9 hours ago
Digital Strategic Account Manager
As a Digital Strategic Account Manager, you will play an essential role in the growth of the company’s digital revenue by building and maintaining strong, high-value relationships with clients. In collaboration with the Sales team, you will develop and execute customized digital marketing strategies that align with each client’s unique goals. Acting as a trusted advisor, you'll guide clients across multiple digital channels to achieve measurable success and drive their online growth. You will work closely with internal teams, including Account Executives and Sales Management to ensure seamless execution and client results. Your focus will be on ensuring long-term client satisfaction while contributing to sustained revenue growth through strategic, results-driven marketing campaigns.Lead digital marketing services sales efforts focused on metrics proven successDevelop media strategies for growth based on overall advertiser goals and objectivesPerform in-depth data analysis to deliver actionable insights and recommendations that influence short and long-term digital media strategiesEvaluate KPIs and optimize campaign performance using a data-driven approachEducate advertisers on performance metrics, insights, and how to achieve greater resultsTrain and collaborate with Sales Team to enhance their understanding of our digital platformsPerforms other duties as assigned

Requirements & Skills

BA or BS in Business Marketing, Advertising or Communications preferred3+ years of digital marketing or media sales preferredSignificant knowledge of the local digital marketing services product offering and effective use for clientsMotivated, enthusiastic, self-starter who can work effectively both independently and collaborating in a team environmentEffective communication and client presentation skillsAbility to interact with high-level decision-makersAbility to execute in an organization through collaboration and a consultative processExcellent follow-up, strong organizational skills and attention to detailProven ability to meet and exceed sales goalsMeaningful contributor in sales meetings on digital marketing topics (ex. best practice sharing, industry trends)Work effectively in partnership with the market's sales team to generate digital revenueReliable transportation, valid driver’s license, and a satisfactory driving record

Pay range: $45k - $55k Base + commission and bonus.

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