MAIN ACCOUNTABILITIES

Deliver a vision and strategy to drive transformational growth on direct offline businessAnticipate on changes in the retail landscape, shopper behaviour or competitors and develop a 360-degree business plan to ensure future profitable growthCollaborate closely with other functions such as marketing, finance, operation and supply chain to align your sales planDeliver sales and profitability targetsDeliver sales and gross margin targets in line with budgetAgree, update, communicate and administer all areas of the promotional planning cycleDeliver an accurate twelve-month rolling forecast that accounts for sales trends, promotions, seasonality, distribution changes, new product launch and product exitsManage a promotional budget in line with forecasts and retail activity planUnderstand profitability through the regular use of a retained margin trackerAlign the organization to your stores and negotiation objectives, with an agreed timeline of deliverablesWork out new store expansion plan based on company strategy, local retail landscapeExecute new store opening plan from rental agreement negotiation, sales forecast, P&L approval, IT application, legal permission application, etc. Collaborate with the Direct Online Team: Work closely to enhance direct exclusivity and drive sales initiatives.Partner with Retail Marketing & Training Team: Coordinate on retail activities, merchandising strategies, and product training for staff to ensure effective execution in stores.Engage with Indirect Sales Team: Optimize and harmonize sales channels to improve overall performance and customer satisfaction.

OTHER SUPPORTING ACCOUNTABILITIES

Achieve the highest standards of execution for the DYSON brand in stores in line with Selective Distribution agreementMaximize shopper and consumer understanding through effective category managementCommunicate retail activity plan to the field team and provide the field with the necessary tools to guarantee high levels of executionUse data regularly from Field Sales or other potential tools/dashboards to improve compliance and in store standardsEnsure that NPD roll out across the retailer is of a high standardDeliver compelling, well thought through and inspiring presentations to the retailerAlign the organisation to your stores and negotiation objectives, with an agreed timeline of deliverables

PERSON SPECIFICATION

Min. 8 years commercial hands-on sales experience managing and developing key accounts or direct stores.Proven delivery of sales results (managing existing accounts & developing new business) – independent sales responsibility for a consumer brand/distributor leading sales team in a territory for a mid-sized company.Better to have experience of leading new direct store opening, including location selection, rental negotiation, new store application presentation to top management, store opening execution after approvalHigh level experience of key account/customer negotiations or distributor management.Consumer Goods background or technology sales background.Demonstrated ability of critical thinking and problem solving.Strong communication, influencing, and negotiating skillsExcellent personal and business presentation skills.Decisive and excellent influencer.Self-starter who sees things to completion.Entrepreneurial flair.Energetic, engaging, and positive approach.Assertive, prepared to see through plans and overcome objections.Intelligent, quick-thinking, alert.Results driven.Excellent English with Cantonese and Mandarin.

Dyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.