The Director is a cross-functional position that blends analytical acumen with hands-on engagement in philanthropy. The role requires a data-driven approach to the gathering, analysis and application of data from internal and external sources to help improve identification of donor motivations, receptiveness, and potential for successful engagement. The incumbent creates strategies that utilize analytical insights to inform and enhance the print, digital marketing, and other fundraising efforts of the Gift Planning team. Unique to this position, the Director also directly engages with prospects and donors utilizing data-driven insights to secure gifts and cultivate relationships. The Director collaborates with other gift officers and academic partners to secure new planned gift commitments, current gifts using non-cash and/or complex assets, blended gift arrangements and works to build the pipeline of future support and raise awareness of strategic philanthropic techniques within the SU community.