The Wayfarer in DTLA, a Tapestry Collection by Hilton, is actively searching for a Director of Sales to join the team! The Director of Sales will be an integral part of the opening team and oversee revenue generation for all sales segments including corporate business transient, tour and travel, group and catering revenue. 

Situated in downtown Los Angeles on the corner of South Flower and 8th Street, The Wayfarer DTLA is perfectly placed to capture a number of varying markets. With unique food & beverage offerings, including a top-notch rooftop bar, and a full event and activation program for all of the outlets, The Wayfarer is primed for opportunity from both local residents in downtown, as well as travelers to the city center. The Wayfarer has a fun, lifestyle and irreverent feel to it. This design forward hotel will elevate the independent and ever curious traveler experience through a variety of flexible and social public spaces, local art installations, and interactive touches that entice one to dig deeper and truly experience the destination.

Essential Functions and Responsibilities of the job included but are not limited to:
• Developing new accounts, maintain existing accounts and implement sales strategy to achieve revenue goals and maximize profits for the hotel while maintaining guest satisfaction.
• Direct the day to day activities of the Sales Team, assist with the planning, organizing for each revenue segment including food and beverage; assign work for each manager, develop and communicate strategies and goals.
• Create, train and motivate those responsible for developing new accounts, existing accounts for all segments including food and beverage.
• Advise staff of formal policies and procedures and sales quotas.
• Manage all human resource-related actions in accordance with the Company rules and policies.
• Achieving or exceeding individual and team sales goals and hotel budget
• Managing lead sources to ensure quantity and quality of leads
• Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and rate
• Seeking new customers through strategic outbound sales efforts for all segments
• Conducting sales calls to key account and major prospects
• Monitoring sales team activities/performance to ensure revenue goals meet or exceed established plan and accurately reporting to management
• Utilizing corporate Revenue Management resources to help make informed decisions and maximize revenue.
• Developing and maintaining positive relationships with peers and competitors
• Providing support and coaching for team members to drive high levels of performance, job satisfaction and ensure they reach their booking goals and revenue budget
• Training and empowering sales team members to exercise good judgement and make profitable business decisions
• Displaying leadership in guest hospitality, exemplifying customer service and create a positive example for guest relations
• Executing and supporting the operational aspects of business booked (e.g., generating proposals, writing contracts, customer correspondents, etc.)
• Completing ongoing sales objectives and action plans as directed by Corporate Director of Sales
• Completing all weekly, monthly and quarterly reporting on accounts, individual, segment and tier production

Overseen Markets:
• Business Transient
• Group Business
• Banquet Catering

Booking Objective: Specific goals to correspond with approved annual budget

Supervisory Responsibilities: Responsible for supervision of Sales Team

Independent Judgement: Frequently within the guidelines established by management and to the extent of operating with Company policies and procedures

Working conditions: Access to entire exterior and interior of property. Indoors, various offices. Outdoors, touring properties, walking to/from automobile. Driving on roads and highways. Carrying promotional materials including tradeshow booth.

Knowledge/Education/Experience: Minimum of two (2) years hotel sales experience. Strong English skills, both oral and written.

Skills/Abilities/Other Requirements: Previous Hilton Sales Experience Required. Strong leadership, salesmanship and public relations skills. Strong presentation, communication and organizational skills required. Proficient in supervising, training, coaching, and counseling. Ability to make timely, effective decisions. Ability to prioritize, organize and delegate work assignments. Ability to maintain good team member relations. Ability to develop and maintain effective guest relations. Ability to direct performance of team members and follow-up with corrective action where needed. Ability to work long hours, 5 to 6 days a week. Basic accounting procedures. Computer skills; Work, Excel and PowerPoint. 

Physical Requirements: Frequent driving, walking indoors, outdoors, up and down stairs, standing, sitting. Repetitive bending, stooping, twisting, reaching, lifting and carrying. Reaching above, at and below shoulder level. Lifting and carrying unassisted up to 35 lbs.

Health Benefits, Travel Perks & More
Medical, Dental and Vision Insurance, 401k, Vacation and Sick Leave are offered with this position along with a Team Member Travel Program, encouraging each team member to visit sister properties and enjoy exclusive team member rates for rest and relaxation.

Salary Range: $125,000-145,000/year