Irvine, CA, 92604, USA
1 day ago
DTC Marketing Manager
Description We are in the process of expanding a team and are actively seeking a DTC Marketing Manager. The chosen candidate will be based in our client's Irvine, California office and will be part of their dynamic team in the industry. This role offers a long-term contract employment opportunity and will involve a range of responsibilities primarily focused on driving growth and managing business needs and opportunities. Responsibilities • Collaborate with internal and external sales and marketing teams to identify and execute business needs and opportunities. • Manage and optimize the company's Shopify platform and website to enhance user experience and drive sales. • Plan and execute advertising campaigns across different platforms such as Meta, Google, and X to drive website traffic and increase sales. • Monitor and manage inventory to ensure adequate stock levels. • Perform competitor research to stay abreast of market trends and implement effective strategies. • Develop and execute promotional plans to boost brand awareness and sales. • Propose strategic plans to improve overall business performance. • Manage email marketing campaigns for effective customer engagement. • Oversee budget processes to ensure efficient allocation of resources. • Utilize tools such as Adobe Creative Cloud, CRM, Facebook Insights, Google AdWords, Google Analytics for effective campaign planning and execution. Requirements At least 2 years experience as an ecommerce marketing manager specifically with DTC experience Must have professional experience within Shopify and Email Marketing (highly preferred for Klayvio experience) Must be Google Ads and Meta Ads proficient Must be able to work onsite in the Irvine, CA area Innovation starts with people.® Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use (https://www.roberthalf.com/us/en/terms) .
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