希尔顿在全球 100 多个国家和地区拥有数以千计的酒店，提供无数令人愉悦的机会。 从敞开的大门到热情的微笑，再到与众不同的体验，我们为每年与我们在一起的数百万旅行者提供他们永远不会忘记的欢迎。 除了我们旗舰品牌希尔顿酒店及度假村还包括：华尔道夫酒店及度假村、LXR、康莱德酒店及度假村、希尔顿嘉悦里酒店、Signia、格芮希尔顿精选酒店、希尔顿逸林酒店及度假村、Tapestry Collection by Hilton、希尔顿尊盛酒店、Tempo、 Motto、希尔顿花园酒店、希尔顿欢朋酒店、Tru by Hilton、希尔顿欣庭酒店、希尔顿惠庭酒店和希尔顿分时度假俱乐部。
\n如果您热衷全球旅行对世界的影响，您可能就是我们正在寻找的希尔顿团队成员。 因为在希尔顿酒店，我们永远不会忘记我们在这里的原因：使我们的客人，团队成员和业主都满意。
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电子商务经理驱动酒店产品收益并通过各在线渠道加强酒店声誉。与销售/房务//收益/餐饮/宴会销售等团队密切合作，制定起宣传和收益的目标。在市场销售总监及收益总监的领导下，创建并实施必要的市场销售策略及价格策略从而取得酒店更好的收益。
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我的具体职责是什么?
\n作为电子商务经理职位，您将应以最高标准完成以下任务:
\n• 与市场传媒部紧密合作关系及扶持，依照所设置市场销售策略基础上实现目标。
\n• 执行市场传媒经理为各部门所设置的在线市场策略，其中将不限于销售/房务/餐饮/宴会销售（VIP活动/婚宴/社交活动等）。
\n• 概述和维护酒店品牌网站，特别优惠页面， 并确保内容与市场销售策略保持一致。
\n• 与集团办公室紧密合作，创建一次性电子邮件，创建集团的客户沟通电子邮件以及社交媒体推广。
\n• 在市场传媒经理的协助下，对各部门的每个在线活动进行有效性的追踪与跟进并提供研究和分析。
\n• 维护酒店会议网页，并确保内容的及时更新。
\n• 根据酒店具体的市场需求与供应商紧密合作开发新网站页面以及和新的网站功能。
\n• 良好的运用希尔顿集团的在线工具。
\n• 为各部门和活动进行方案推荐，其中包括但不局限于餐饮/宴会销售/VIP活动等。
\n• 把酒店推广发布至在线渠道，其中包括但不局限于网站/EDM/博客/论坛等。
\n• 创建与第三方网站或姐妹酒店的在线交叉推广机会。
\n• 管理包括社交媒体/博客/审查网站等的在线内容以及其名誉。
\n• 增强各部门的客户数据库。
\n• 如有必要，该部门有权更改或补充该职位描述。
\n• 完成任何其他合理的职责和被指派的职责。
\nWith thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others.
\nIf you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike.
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The Ecommerce Manager drives revenue for hotel products and promote its reputation through various online channels. This role works closely with other team like Sales / Rooms /Revenue / F&B / Events to identify their promotional and revenue objectives. He / she creates and implements the necessary marketing initiatives with the Director of Sales Marketing and Director of Revenue Management in order to reach these objectives
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What will I be doing?
\nAs the Ecommerce Manager, you will be responsible for performing the following tasks to the highest standards:
\n• Maintain a close working relationship and support with the Marketing Communications team to achieve objectives based on marketing initiatives.
\n• Execute online marketing initiatives set by the Marketing Communications Manager for respective departments, majoring in but not limited to, Sales / Rooms / F&B / Events (VIP events / weddings / social events / general property awareness events).
\n• Oversee and maintain the property brand website, special offer page, making sure contents are aligned with marketing initiatives.
\n• Work with corporate offices, create ad-hoc emails, guest communication emails and social media campaigns, creating cross-promotional opportunities with third party sites.
\n• Maintain meeting sites and make sure the contents are updated.
\n• Work with vendors to develop vanity site new pages and new website functions according to requirements.
\n• Assist the Marcom Manager in researching for new online opportunities for respective departments.
\n• Efficiently utilize Hilton online tools.
\n• Work on proposals for respective departments and events including F&B / Events / VIP events.
\n• Distribute promotions to all online channels including Website / EDM / Blogs / Forums, etc.
\n• Create cross-promotional opportunities with third party sites or sister properties.
\n• Manage online content including social media / blogs / censorship sites and maintain the hotel’s reputation.
\n• Review and improve on the effectiveness of the initiatives.
\n• Carry out any other reasonable duties and responsibilities as assigned.
\n• The Management reserves the right to make changes to this job description at its sole discretion and without advance notice.
我们寻找什么样的人才?
\n希尔顿电子商务经理职位始终要以宾客的利益为重并与其他团队成员密切合作。若要成功地应聘这一职位，您的态度、行为、技能和价值观应符合下列标准:
\n• 市场销售以及传媒大学文凭。
\n• 拥有强大的在线分销销售经验以及电子邮件销售和网站优化。
\n• 必须有普通话和英语口头和书面沟通技巧。
\n• 基本SEO技巧，包括谷歌和百度搜索引擎优化规则，法规经验。
\n• 3年或以上酒店市场及推广经验为佳。
\n• 对于HTML以及CSS功能的技术。
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服务于希尔顿将会如何?
\n希尔顿全球是国际最具知名度的酒店管理公司之一，其下品牌包括从豪华的全面服务酒店，度假村到公寓式酒店以及中端酒店等。近一个世纪，希尔顿全球致力于通过全球品牌. 延续为全球客户提供优质服务的传统，坚持为商务和休闲旅游人士提供最优质的客房、服务、产品和品牌价值。我们的愿景 “让世界充满阳光，让大家都感受到热情的温暖，提供与众不同的卓越体验，让每位宾客在每家酒店的每次住宿都倍感满意” 团结我们作为一个团队每天都在世界各地创造非凡的酒店体验。同时，我们惊人的团队成员是希尔顿的核心所在！
\nWhat are we looking for?
\nAn Ecommerce Manager serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:
\n• Tertiary qualifications in Marketing / Communications.
\n• Strong digital marketing experience, especially in the areas of email marketing and website optimization.
\n• Must have strong verbal and written communication skills in both Chinese and English to meet business needs.
\n• Basic SEO skills, including google and Baidu SEO rules, regulations, white hat methods and experience.
\n• At least 3 years of experience in a hotel marketing / advertising role preferred.
\n• Skills in HTML and CSS advantageous.
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What will it be like to work for Hilton?
\nHilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travellers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!