Formulates content strategy for CHiNOY TV's website and social media pages In charge of overseeing the organization’s entire digital operations from its vision, mission, and production of publications (web and social media) from conceptualization to execution Overseeing the planning and conception of both written and visual contents to be featured / published on the website and in social media pages Governes the whole process of content and asset creation-including task allocation of writers, video editors, and designers, control of the task execution, and proofreading Writes articles and contributes editorial pieces. Edits and proof reads articles and social media materials for posting Exploits different online tools (Google Analytics, SEO, SEM) to improve content creation and publishing on the site Participates in content development process that’s aligned with the brand’s marketing strategy Handling reader complaints and taking responsibility for issues that may have arisen after publication.