Engagement Program Manager, Retention & Growth
Amazon
Description
We're seeking an experienced Engagement Program Manager to drive the success of our Growth initiatives within the Retention & Growth organization. This role will be instrumental in developing and executing strategies to maximize seller performance and growth in the marketplace.
Key job responsibilities
- Analyze seller profiles and cohorts across critical domains, including Fulfillment by Amazon (FBA), Selection, Price Competitiveness, Brand Registry, and Advertising;
- Develop and implement personalized communication strategies tailored to each group's lifecycle and needs, as well as all seller rewards campaigns and incentives (i.e., yearly calendar for all levers);
- Leverage multiple communication channels (emails, WhatsApp, LMS, etc.) to engage unmanaged sellers effectively;
- Serve as a "bar raiser" for unmanaged seller communications, collaborating with the Seller Success team's PM;
- Own the "Voice of the Seller" initiative, collecting feedback and driving programmatic improvements based on seller insights;
- Continuously refine strategies to improve seller engagement, performance, and satisfaction;
- Measure communication effectiveness and identify opportunities for process improvement and automation.
About the team
The Retention & Growth Team is dedicated to empowering and supporting unmanaged sellers throughout their journey in our marketplace. Our comprehensive approach combines data-driven insights with personalized support to help sellers maximize their potential and overcome challenges. Through strategic programs, educational resources, and direct account management, our team works to ensure sellers have the tools and guidance they need to build successful businesses on Amazon. We focus on driving growth, improving seller performance, and maintaining strong marketplace health while delivering exceptional support across all key aspects of selling on Amazon.
Basic Qualifications
- 3+ years of program or project management experience
- 3+ years of working cross functionally with tech and non-tech teams experience
- 3+ years of defining and implementing process improvement initiatives using data and metrics experience
- Bachelor's degree
- Experience defining program requirements and using data and metrics to determine improvements
Preferred Qualifications
- 3+ years of driving end to end delivery, and communicating results to senior leadership experience
- 3+ years of driving process improvements experience
- Experience in stakeholder management, dealing with multiple stakeholders at varied levels of the organization
- Experience building processes, project management, and schedules
- Knowledge of Excel (Pivot Tables, VLookUps) at an advanced level and SQL
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
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