Executive - Commerce
Publicis Groupe
**Company description**
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX and integrated platform-based technologies including CJ, CitrusAd, Epsilon and Profitero. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.
**Overview**
We are a consumer-focused group of commerce experts comprised globally of 1400+ diverse, passionate, and exceptional people. Pubicis Commerce partners with the world's leading marketers and new establishment brands, including: Procter & Gamble, Mondelez, Beiersdorf Global, GSK and many more. Publicis Commerce is part of Publicis Media — The global media solutions group which also encompasses Starcom, Zenith, Spark Foundry, Digitas and Performics.
Responsibilities and Attributes:
The key responsibilities within this role will be to manage and support the day-to-day commerce activity and communication for the client across a number of key brands. You will be expected to have the ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure.
Other responsibilities and attributes will include...
Key requirements:
We are looking for someone who is passionate about paid search excellence, has a hunger to drive results and work within the fastest growing digital category. This person would be someone that can come in and immediately make an impact, exuding confidence and displaying a desire to learn. Whilst the successful candidate will be well supported, we would be ideally looking for someone who can ‘hit the ground running’.
**Responsibilities**
**Technical & Product**
• Strong up to date understanding of Paid Search (Google and/or preferably Amazon), campaign planning, activation, optimisation, analysis
• Intelligent grasp on critical search campaign structures from keyword to ad group to campaign to account
• A deep understanding of search bid strategies and how to deploy such strategies via direct console or ad management platforms to maximize results
• Knowledge of optimization scheduling and how to work through key account tasks to drive performance
• Experience of monitoring, reporting and analysing metric & data to develop learnings which can fuel optimisations
• To stay on top of all invoice, billing and delivery issues. Knows when to escalate discrepancies to the manager
• Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience and understanding in optimizing the user journey and key performance factors
**Business Acumen & Operational Efficiency**
• Connect with internal specialists and external stakeholders units to design high performance commerce campaigns
• Support the commerce team with the input from strategy, implementation, data-driven insights and recommendations
• Provide mid-level strategic recommendations and write POV on media selection / rationales in addition to evaluating campaign performance
• Assist in training of junior team members
• Develop and maintain client relationships & provide excellent client service
• Negotiate with digital media vendors and provides a final recommendation to the client
**Qualifications**
• BS/MS degree in marketing, business or a related field
• Proven working experience of 0-1 years in media planning/digital marketing
• Fluent English and Arabic
**Additional information**
R-2287P-2568
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