We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What You’ll Be Doing

The Digital, Marketing & Communications, Business team is a strong support for the Private Wealth business, enabling CIBC’s core purpose: to help make our clients’ ambitions a reality by delivering services and products ensuring long-term growth.

Reporting to the VP, Imperial Service and Wealth Digital, Marketing & Communications, is accountable for the development and delivery of a Thought Leadership and Content for our Advisors and clients to better support their financial ambitions with insights, education and expert perspectives & marketing strategy that closely aligns with Imperial Service, Private Wealth and CIBC Asset Management’s overall strategy and priorities.  Working in close partnership with the key national office teams, front line leadership, and Advisor enablement teams the incumbent is responsible for leading the development and implementation of innovative solutions, and a robust content program with a strong understanding of the competitive. Responsible for the leadership and management of a team of highly skilled professionals enable the achievement of business goals and objectives.

At CIBC we enable the work environment most optimal for you to thrive in your role. Details on your work arrangement (proportion of on-site and remote work) will be discussed at the time of your interview

How You’ll Succeed

Data & Insights/Analytics/Research- You will be responsible for developing the key client insights and data structure to sustainability identify opportunities to cultivate new growth opportunities. Coaching and guiding the respective teams to deliver client-centric, value-add results. Conduct and deliver analysis that presents comprehensive views on business challenges and support recommendations, approaches and solutions; convince / influence stakeholders to adopt recommendations or new approaches.Client Segment Strategy - Oversee the development and execution of a Strategic plan focused on client needs while ensuring the CIBC Wealth Management brand is positively positioned and understood by key segments.  Build the capability to develop and maintain a superior knowledge of clients and markets.  Maintain an accurate sense of the financial marketplace and evolving market dynamics and client needs.Business Marketing - Lead/Manage the ongoing development and implementation of initiatives and projects to support short and long term sales targets, financial and strategic objectives, revenue and profit growth, and improved client satisfaction. Providing guidance and leadership to the marketing team by identifying and prioritizing marketing strategies, projects support short and long term sales targets, financial and strategic objectives, revenue and profit growth, and improved client satisfaction. Providing guidance and leadership to the marketing team by identifying and prioritizing marketing strategies, projects and initiatives in order to support the overall business strategy. Building marketing strategies, measurable execution plans, channel strategies, and marketing/business briefs that will provide the Private Wealth, and Advisory businesses (CPIC, WG, and Private Banking etc.) tactics and initiatives to support the key business objectives.Relationships Building- Work collaboratively with Corporate Communications to develop public relations strategies and initiatives that promote the Wealth Management brand.  Develop strong strategic partnerships with leaders across CIBC including: Retail Bank channel, Wood Gundy, Private Wealth Management, Imperial Service, Corporate Communications, CIBC Asset Management and Regulatory/Oversight teams.Leadership- Coach and mentor the content and marketing strategy team.  Attract and retain high performance staff.  Develop a trusted working relationship with the sales force and other areas of the marketing group.Campaign Management- Responsibility the strategic direction of any brand, business expertise elevation and advisor marketing elevation in the media to support the key growth drivers of competitive recruiting, incremental client and asset growth, and more. The Executive Director support the build of a comprehensive vision and multi-year roadmap.

Who You Are

You put our clients first. You engage with purpose to find the right solutions. You go the extra mile, because it's the right thing to do. You are a strong contributor to the client journeys and experience strategies and implementation modelsYou're passionate about people. You find meaning in relationships, and surround yourself with a diverse network of partners. You build trust through respect and authenticity and will lead the Private Wealth business marketing for multiple sub-businesses Wood Gundy, Private Banking, CPIC, and Trust and EstateYou have knowledge in Data & Insights/Analytics/Research to support the Private Wealth advisors and clients to build the Client Segment Strategy for the Private Wealth businessYou can demonstrate experience in media and campaign strategies supporting the Private Wealth Brand, Advisor Marketing and to elevate the expertise of each sub-business and can be a strong contributor in key areas such as: the client journeys, experience strategies, implementation models, marketing planning,  strategic funding process and cyclesValues matter to you. You bring your real self to work and you live our values– trust, teamwork and accountability

#LI-TA

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.

We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

*Subject to plan and program terms and conditions

What you need to know

CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com

You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Job Location

Toronto-81 Bay, 12th Floor

Employment Type

Regular

Weekly Hours

37.5

Skills

Business Development, Client Service, Customer Experience (CX), Ensure Compliance, Group Problem Solving, Investment Advising, People Management, Profitability Management, Risk Management and Mitigation, Wealth Management