Executive - Performance Media
Publicis Groupe
**Responsibilities**
+ Help in the strategy for and execute all local paid online acquisition efforts including:
+ Facebook, Twitter, Instagram ads, Tik Tok, LinkedIn
+ Search engine marketing (SEM), Search Engine Optimisation (SEO)
+ Google Display Network (GDN) and other Banner ads
+ Affiliates
+ Collect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)
+ Manage day to day workflow and setup for projects and campaigns across platforms
+ Regularly provide analysis on performance against forecasts and making adjustments as necessary to fulfil the set objectives
+ Serving clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviews
+ Spearheading relations with account team working on common accounts to ensure alignment with clients
+ Ability to troubleshoot technical issues on campaigns
+ Innovating to improve performance, growth and profitability across all channels
+ Keep up-to-date with market trends and come up with creative ideas that are one step ahead of the competition
+ Share best practices with peers within group
+ Accountability and full ownership for campaign performance and aligned KPIs
**Qualifications**
• BA/BS or equivalent
• 0-2 years’ experience in digital marketing
• Strong experience with performance marketing and online acquisition tools and networks
• Entrepreneurial mindset and willing to get hands dirty
• Acute analytical skills and a data-driven mentality – you know the relevant KPIs and how
to work with them
• Excellent time management and organisation skills, comfortable in meeting tight
deadlines
• Strong leadership abilities and track-record of hitting targets with limited
resources/budget
• Previous experience working in a start-up or dynamic high-growth company a plus
**Additional information**
Our employee benefits package comprises the following:
+ 👉 Generous leave entitlements, including birthday leave, rest day and family care leave.
+ 👉 Office closure for World Mental Health Day 10th October.
+ 👉 Additional Company closure for all 4 major festive Celebrations
+ 👉 Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
+ 👉 Life and personal accident insurance and group hospitalization and surgery.
+ 👉 A hybrid working schedule and with Friday disconnects.
+ 👉 Rest Relax & Recharge - office closure last week of December every year.
+ 👉 Phone Allowance
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