Job Description

The Field Capability Building Specialist (FCBS) for Cebu serves as the person within the Customer Development department who will fast track the Hapi Dealership program by executing the above mentioned strategy in his/her assigned area.

The strategy will take 1 to 2 years to implement before the area is saturated with Selecta ice cream outlets. 

a) Expansion: Recruiting of Hapi Stores to sell Selecta ice cream

FCBS will grid and layout the vacant and occupied areas for Hapi Dealer penetration.

The Area Development Plan (ADP) is the growth blueprint per Hapi Dealer and will be created by the FCBS.

The FCBS will ensure there is no underutilized freezer on trade (meaning not hitting the target sales) and will lead in repurposing the said freezers to better outlets.

b) Servicing – Ensuring that the Hapi Stores that were recruited are all earning

The FCBS will lead in ensuring all the Hapi Dealers and Hapi Stores avail of the trade activities and activations (10+1 trade deal, Buy 1 Get 1, and online vouchers).

The FCBS will ensure all distributors are hitting the target Hapi Store sales

c) People – Certifying and training the Hapi Dealers to ensure they comply to their roles and responsibilities.

The FCBS will lead in certifying and training the distributors to be the official trainers of the Hapi Dealers and Hapi Stores.

The FCBS will help in creating modules to be used for training and also ensure there are no lagging Hapi Dealers within his/her assigned territory.

Relevant Qualifications and Experience

Preferably 2-3 years experience in General Trade / Distributor Trade Sales in an FMCG environment (fresh graduates are welcome to apply)

Bachelor’s Degree holder

Must be amenable for a Project Based role until December 31, 2025 (with possibility of absorption)

Willing to be assigned and do field work within Cebu

Working knowledge of Microsoft Excel, Word, and PowerPoint

Must be dynamic and has passion for excellence

Driving Skills

Willing to do heavy field work and be assigned to an area at weeks at a time

Social media skills & knowledge in FB group community handling

With leadership, management, and analytical skills

We highly encourage applicants to exclude information on age, gender, and school/s in view of Equity, Diversity, and Inclusion. Unilever assesses candidates based on skills, performance, experience and leadership.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.