Great Day Improvements - Field Marketing Manager
As the Field Marketing Manager, you will be responsible for researching, creating, developing and managing local partnerships, shows/events, canvassing, and field marketing efforts focused on lead generation and managing a team of field marketer representatives. This position plays a key role in the Great Day Improvements Marketing Department lead generation strategies.
Training provied on our company software and lead generation system.
Responsibilities· Research, register for and coordinate local events, sponsorships, and canvassing locations to maximize sales leads/appointments generated in the field
· Engage potential customers and schedule in-home consultations for local sales representatives
· Recruit, hire, train and mentor field marketing teams that operate throughout the local area
· Manage budgets to maximize Return on Investment (ROI) per event/show
· Determine and set monthly, quarterly, and annual goals in partnership with your manager
· Manage and approve payroll entries and updates and schedule your teams
· Evaluate performance results to identify areas for improvement
· Conduct performance reviews with field marketing team
· Support Corporate Marketing functions where necessary
Qualifications· 3+ years of supervisory experience in field and events marketing, retail and/or outside sales
· Excellent written and verbal communication
· Prior experience in construction industry and/or lead generation industries preferred
· Strong organizational skills
· Ability to grasp software for lead generation and reporting, oversee budgets and develop reports, lead a team or teams of field marketers and demonstrate products and engage with potential customers
· Must be able to stand and walk for up to 8 hours
· Must hold a valid driver’s license with a clean driving record, and have the ability to travel using a personal vehicle
· Ability to work standard retail hours, including evenings and weekends
GDI is an Equal Employment Opportunity Employer
Also, we offer a competitive compensation package that includes medical/dental/vision/disability coverage, 401(k), flex spending account and more.
Today & Every Day, Great Day Improvements Thanks Our Veterans! Now Hiring and Honoring Veterans. Apply today to find your next challenging career.
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