Berlin, Germany
24 days ago
Field Marketing Specialist

At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, Partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.

The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us!

Responsibilities:


As a Field Marketing Specialist, you will be an integral part of the SolarWinds marketing team, helping us accelerate demand across EMEA by strategically developing, managing, and executing field programs. In this role, you will be responsible for collaborating with sales and marketing leaders to implement marketing campaigns as well as develop & execute demand plays to generate quality leads and sales pipeline, stimulating the acceleration of the sales cycle, and building customer relationships. The role will have strong engagement with all marketing, sales, and channel team members to compose the most creative and impactful initiatives to drive growth for SolarWinds.

Collaborate with sales and marketing leadership to align on clearly defined goals to create the annual marketing plan to assist in supporting pipeline goals Partner with sales leadership to ensure their teams have the most relevant and impactful resources and tools to empower targeted messaging showcasing SolarWinds use cases and capabilities Work together with the events, channel, and sales teams to plan, implement, and evolve regional engagements Measure, report, and optimize on dedicated demand generation plays to support quarterly pipeline goals Regularly communicate feedback from the field to Marketing leadership to drive campaign and messaging evolution Provide regular intent data insights on the industry, company, and contacts to assigned sales reps to identify potential selling opportunities Partner with channel management to develop and support marketing strategies to acquire new customers. Your Experience 2+ years in B2B Field Marketing, Events, and campaigns Proven experience executing integrated marketing campaigns, demand generation programs, and events that drive leads, pipeline, and revenue for both direct and through partner sales Experienced at supporting and partnering with sales to meet or exceed pipeline and revenue targets Demonstrated ability to adapt quickly while ensuring alignment with the company’s messaging and strategy as plans evolve Clear decision-making skills: – someone who naturally steps up and takes ownership of all aspects of their work Leads with a people-first mindset, including both internal and external stakeholders History of building trust across teams through written and verbal communications Willingness to travel to industry & regional events Detail-orientated and able to prioritize work based on deadlines and impact on the business Self-starter with effective time-management and multi-tasking skills Hands-on experience with tools such as Salesforce, 6Sense, Marketo, a plus German language preferrable

SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.

All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice

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