Bangalore, KA, IN
1 day ago
Generative AI (GenAI) Marketing Specialist
Position Description:

BidGen is a Generative AI (GenAI) tool to support creation of high quality RFP/bid responses which can improve win rates, bring bid cost efficiencies and enhance strategy and brand sourcing during the bidding process. Reporting to the Director of Business Development Global Enablement COE, you will be responsible for managing the BidGen repository, ensuring high-quality content, and supporting the proposal process. Your tasks will include intake coordination, creating user guides and training materials, curating best-in-class business development (BD) content (including proposals), and overseeing data monitoring, management, auditing, and removal.

Your future duties and responsibilities:

•BidGen Repository Management:
Coordinate the intake process for new content submissions.
Organize and maintain the repository, ensuring easy access and efficient retrieval.

•Content Creation and Curation:
Develop user guides and training materials related to AI-driven marketing and bidding proposals.
Curate best-in-class BD content, including proposals, case studies, and success stories.

•Data Oversight:
Monitor content performance metrics and user engagement.
Ensure compliance with data privacy and security guidelines.
Conduct regular audits to maintain content quality.
Remove outdated or irrelevant content as needed.

•Collaboration:
Work closely with cross-functional teams, including global as well as local marketers across CGI globally.
Collaborate with subject matter experts to enhance content accuracy and relevance.

Required qualifications to be successful in this role:

•MBA degree or diploma in marketing, communications, or a related field.
•5+ years of marcomm experience in a global technology / consulting services organization.
•Proven experience in content management, preferably with a focus on AI-driven marketing.
•Strong understanding of bidding proposals and business development.
•Excellent communication skills, both written and verbal.
•Detail-oriented and able to manage multiple tasks simultaneously.
•Familiarity with content management systems (CMS) and data analytics tools.
•Ability to operate independently and as a team to achieve goals.
•Willing to work in a global team with global contacts and colleagues.
•Excellent communication, writing and presentation skills, English is a must.
•Creative and flexible professionalism—you can thrive in a fast-paced and changing environment.

If you’re passionate about content strategy, AI, and driving successful proposal & bids, we’d love to hear from you! Join our dynamic team and contribute to our growth.

Skills: Content ManagementMarket Risk ManagementMarketing Capability DeliveryMarketing Strategy & Policy What you can expect from us:

Together, as owners, let’s turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you’ll reach your full potential because…

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That’s why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company’s strategy and direction.

Your work creates value. You’ll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You’ll shape your career by joining a company built to grow and last. You’ll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

Come join our team—one of the largest IT and business consulting services firms in the world.

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