Job title: Global Category Manager – Marketing Procurement Services 

Function: Heineken Global Procurement 

Parttime/fulltime: fulltime 

 

The role covers broader marketing procurement categories to drive holistic marketing efficiency with a focus on BTL marketing agencies, covering areas like Events, Sampling, Shopper and Design work. 

HEINEKEN wants to work with the best creative talents for our 300+ brands to satisfy our customers and consumers with excellent creative BTL execution. For that we will need the right agency base and maximize productivity. 

 

Description of the position:

 

What will you do as a Global Category Manager? The role has the following responsibilities: 

Manage the BTL agency sourcing category with a global spend of about €480m and develop long-term strategy to optimize investments with the right agency partner base.  

Ensure OpCo alignment & strong business partnering on BTL Marketing projects that drive productivity. It also requires close collaboration with ATL team to ensure synergies between categories are maximized. 

Implement the best suitable agency model for the organization and with that drive one of the key transformational projects for the business. 

Strong community management, fostering Learn-Share-Reapply behavior and internal & external stakeholder management to enable further capability building, toolkit development and deployment. 

 

Key responsibilities:

 

For this role, we’re looking for someone with excellent negotiation skills and the ability to manage complex business problems. Part of this will include your ability to connect, influence and manage relationships with multiple stakeholders at every level.  

 

Qualifications:  

University degree in a business, financial, commercial, economical or marketing discipline.  Experience/ skills required:  8-10 years’ experience required in a similar role (commercial procurement) in a complex international (FMCG) environment.  Languages: Fluent English  Functional Competencies  Strategic Sourcing  Stakeholder Management & Story telling  Analytical & strategic insight skills  Marketing & Sales understanding 

 

We embrace learning and growth and we anticipate there is scope to develop in this role. You’re also likely to bring experiences to this role that are not listed above – as long as you have a thirst for learning and development, not every box needs to be ticked when it comes to skillset.  

Do you recognize yourself in the profile above? Then we gladly invite you to apply for this role. Please apply via directly. 

 

 

What's in it for you? Let's uncork!

 

An extensive and rewarding pension-plan;  A flexible budget including holiday allowance;  Remuneration for travel expenses;  Flexible working hours and the flexibility for working from home;  Lots of fun activities!  

 

Let’s meet!

 

Are you excited? Applying is simple:send us your updated CV that demonstrates why you’re a perfect match for this role. Want to really stand out? Include a cover letter to set yourself apart. We look forward to receiving your application.  The application deadline for this position is 17th of March 2025. After the deadline, we will review applications and we will try to inform you within 5 business days. Cheers!