**Job Title** Global Digital Marketing Specialist **Job Category** Marketing **Job Description** **_Primary Purpose_** Global position supporting the execution of global marketing demand generation strategies that support lead generation and revenue growth. Responsible for global lead to revenue processes that generate new leads using digital lead-gen tools and actionable insights. Accountable for ensuring leads are properly triaged and entered in the CRM system for action and distribution. Responsible for ensuring data sets, integrations, and RPA processes support and augment lead to revenue reporting requirements. Responsible for delivering actionable insights that measure customer engagement and marketing campaign success. Required to actively collaborate with sales, marketing, and dealers to align demand generation and early pipeline efforts, ensuring a cohesive approach to lead generation and revenue generation globally. Accountable for coordinating Account Based Marketing process, campaigns, and measurement in conjunction with Global Major Accounts and Industry Marketing. **_Key Accountabilities_** + Demand Generation + Lead Management + Account Based Marketing + Research & Insights + Reporting & Analytics **_Knowledge & Skills Required_** + BA/BS degree required. Marketing and Data Analysis discipline preferred. + 5 years relevant experience. + Strong verbal and written interpersonal and communication skills + Data Analysis & Insights + CRM and Campaign & Channel Marketing experience + Technology management & maintenance + Influence & adaptability **Job Type** Permanent **Time Type** Full time **Work Hours** 39 **Travel Required** No **Location** HY EMEA UK Frimley **Address** Centennial House **Zip Code** GU16 7SG **Field-Based** No **Relocation Assistance Available** No