This position reports to
Global Product Mgr LowVoltageSwitchgear
Your role and responsibilitiesManages the marketing of ABB's Low Voltage Switchgear and Busway offerings to the Data Center market segment globally, in particular hyperscalers and large colos. Together with Global Product Management, manages the offerings throughout their lifecycle, in alignment with market needs and division/product group/business line strategy and targets. Accountable for the long-term profitable growth of LVS offering to the Data Center segment. Supports business results by overseeing each step involved in the offering lifecycle, including development, launch, go-to-market, pricing, maintenance Location: GlobalYour Responsibilites:• In coordination with Marketing&Sales and Global Product Management (GPM) and with a focus on the Data Centers market segment:• Leads market intelligence analysis (customers, channels, competitors), defines and updates market segmentation, identifies potential gaps in the portfolio • Collaborates with ABB Marketing and Sales teams to define the marketing plan, including marketing communication activities, training activities, and sales initiatives. • Manages the global frame agreements and/or large-scale cross-border projects, including pricing and profitability analysis, to ensure one ABB approach, working in conjunction with ABB Global and Key Account Managers for data centers• Drives the technical and market specification for the ABB offering at end-customers and system integrators. Provides technical and commercial support to Sales teams for critical or special negotiations.• Defines offering business plans that supports sustainable growth, setting targets and monitors offering costs and gives inputs to Global Product Management and operations functions (e.g., Supply Chain Management, Engineering, Production) to maximize competitiveness and profitability.• Monitors global orders, sales and profitability trends and target achievement and takes actions as appropriate.• Contributes to development of new portfolios by leading customer need and value analysis, planning the roadmap to create maximum value, coordinating with cross-functional teams.• Supports the lifecycle management process (led by GPM), analyzing current offering, tracking performance metrics, proposing appropriate measures (e.g., enhancements, cost reductions, and phase-outs) in order to maximize profitability
Qualifications for the roleUniversity degree in electrical engineering, or related disciplinesMinimum of 8 years of experience in product management or product marketing of electrical equipment, ideally with recent exposure to the Data Center segmentsTravelling depending on project requirements, up to 30% Location will be adjusted for the right candidate
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