Graphic Designer (Fixed Term Contract)
Contract: Until end of 2025
Reports To: Creative Director Global Brand Management
Our Organization
We are the world’s leading learning company. Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them.
Our Team
The Corporate Marketing & Communications team communicates Pearson's unique position as the world's leading learning company, while building strong and enduring relationships with our key stakeholders around the globe. We focus on helping to strengthen our reputation with consumers, enterprises, media, policymakers, influencers, and the general public. We ensure that our brand, communication, digital, and marketing efforts are being driven with global consistency. Collectively, our work is anchored in building a strong global Pearson brand that resonates with our target audiences and drives value across our products and the company.
Your Opportunity
The brand team is currently working through a refreshed strategy, architecture, and identity for the Pearson brand. We are seeking a highly skilled and detail-oriented Freelance Graphic Designer to serve as a brand steward, ensuring the integrity and consistency of our new branding system across all touchpoints. Reporting directly to the Creative Director, this role is pivotal in upholding the highest standards of design and maintaining a cohesive brand identity. The ideal candidate will have a passion for great design, a strong understanding of brand systems, and a meticulous approach to execution across both print and digital platforms.
Key Responsibilities
Brand Stewardship
Act as a primary gatekeeper of the new branding system, ensuring all designs adhere to established guidelines and standards. Provide guidance and support to internal teams and external partners on proper use of brand assets. Regularly audit brand applications to identify and correct inconsistencies or misapplications.Design Execution
Design and deliver high-quality visual assets for both print and digital platforms, including but not limited to: marketing materials, presentations, advertisements, and website elements. Create templates and update toolkits to streamline brand application for internal teams. Collaborate with the Creative Director to conceptualize and execute new design initiatives that align with the holistic brand vision.Cross-Functional Collaboration
Partner with internal departments, such as marketing, sales, and product teams, to ensure brand consistency in all projects. Review and provide constructive feedback on designs produced by other team members or external vendors to ensure alignment with brand standards.Asset Management
Maintain and organize the brand asset library, ensuring all files are up-to-date, accessible, and easy to use. Update and expand brand guidelines as needed, reflecting any new brand elements or refinements.Innovation & Quality Assurance
Stay informed about design trends and innovations to continuously elevate the brand's creative output. Conduct quality checks on all deliverables to ensure they meet the highest standards of craftsmanship and brand integrity.Brand Advocacy & Education
Actively promote and educate internal teams and external partners on the new branding system, ensuring widespread understanding and adoption. Partner with the Brand Manager in helping support developing training materials, presentations, and workshops to help teams effectively implement brand guidelines. Serve as a point of contact for brand-related inquiries, providing guidance and clarification as needed.
Qualifications
Bachelor’s degree in Graphic Design, Visual Communication, or a related field. 3+ years of professional graphic design experience, preferably with a focus on branding. Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) as well as Microsoft Office Suite (PowerPoint, Word) Strong portfolio showcasing a range of branding and design projects across print and digital media. Deep understanding of branding systems, typography, color theory, and layout principles. Exceptional attention to detail and a commitment to design excellence. Excellent communication and collaboration skills, with the ability to present ideas clearly and effectively. Experience working with brand guidelines and ensuring consistency across diverse applications. Passion for education and a desire to make a positive impact on learners worldwide.
To ensure we fully understand the breadth and quality of your work, we kindly request that you include a link to your professional portfolio within your CV. This will allow us to review your design capabilities, creativity, and versatility in graphic design. Please make sure the link is active and accessible for a comprehensive evaluation of your skills and experience.
What to expect from Pearson
Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the California, Colorado, Hawaii, Maryland, New York State, New York City, Washington State, and Washington DC laws, the pay range for this position is as follows:
The full-time salary for this role is $75,000.
This position is eligible to participate in Pearson benefits offered is here.