Growth Marketing Analyst IV
ICONMA, LLC
Our Client, an Internet Content & Information company, is looking for a Growth Marketing Analyst IV for their Menlo Park, CA/ San Francisco, CA/Austin, NY/Remote location. Responsibilities:
+ The SBG Marketing Channels team is looking for a Growth Marketing Analyst to support digital marketing campaign execution.
+ The ideal candidate has experience building marketing journeys in marketing automation systems, (Salesforce Marketing Cloud preferred) is passionate about digital marketing, resourceful, and comfortable delivering high quality work while managing multiple deadlines for campaign execution requests.
+ This person will need to also manage basic debugging within marketing systems to ensure delivery of campaigns effectively.
+ The analyst is expected to manage E2E Campaign execution which includes automation configuration, content build, audience signal assembly, marketing materials QA, and stakeholder project management.
+ This includes campaigns across email, client’s Ads, and onsite channels.
+ This could also extend to basic landing pages and QA of marketing materials before launch.
Requirements:
+ Experience managing Digital Marketing campaigns (client’s Ads, SEM, display, email, etc.)
+ Experience with commercial marketing automation tools (required: Salesforce Marketing Cloud experience)
+ High level of detail-orientation and QA experience with Marketing Automation campaigns
+ Ability to project manage many tasks with strict deadlines and visibility requirements
+ Experience with global B2B or B2C digital multi-channel marketing campaign strategy and planning
+ Clear understanding of email marketing best practices and strategy
+ Clear and effective verbal and written communication
+ Ability to understand large digital marketing systems
+ Ability to build and manipulate content with a CMS tool (eg. Knak, Hubspot, Dreamweaver)
+ Exceptional prioritization and project management skills and working tool knowledge (eg. Monday, Trello, Jira)
+ Basic knowledge of HTML (email content manipulation)
+ Basic knowledge of Amscript
+ Basic knowledge of SQL (segmentation building)
+ Salesforce Marketing Cloud, Automations, SQL, Amscript - experience
Why Should You Apply?
+ Health Benefits
+ Referral Program
+ Excellent growth and advancement opportunities
As an equal opportunity employer, ICONMA provides an employment environment that supports and encourages the abilities of all persons without regard to race, color, religion, gender, sexual orientation, gender identity or express, ethnicity, national origin, age, disability status, political affiliation, genetics, marital status, protected veteran status, or any other characteristic protected by federal, state, or local laws.
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