GTM Enabler and Portfolio Specialist SAC
BAYER
GTM Enabler and Portfolio Specialist SAC
Main Purpose:
Responsible for defining and coordination of GTM Strategy to enable Customer Facing Squads to deliver tailored offerings to farmers in Southern Africa Countries Support and enable Customer Facing Squads to activate their go-to-market strategies and territory plans. Enable successful rollout of new portfolio and technologies Responsible for analyzing macro-trends, customer needs and market insights to identify and support roll out of effective effective strategies while envisioning new business opportunitiesResponsible for portfolio /solutions management coordinated with and relevant unit support, technical and product teams
Key Tasks & Responsibilities:
Coordinate and manage GtM outcomes and drive strategy integration in Southern Africa countries in close collaboration with relevant Customer Facing Squads and Unit Support Squad teams and functions Drive cross functional collaboration and cocreation of value propositions, with clear outcomes to the Field Marketing and CFSs teamsCoordinate Portfolio review conjointly with relevant product and technical teams .Ensure clear local portfolio analysis and management to support business growth in Southern AfricaDesign and follow-up with the various CFSs on actionable territory plans to enable consistent and effective execution across countries Analyze the sub-regional crop market, macro-trends and competitor strategies to identify new business opportunities based upon unmet needs of current and new customers, including partners within the crop systems Develop & implement short-, mid- and long-term integrated Go to Market (GtM) strategies for relevant crops, adapting GTM strategies to Southern Africa key customer segment needs. Collaborate with business intelligence and customer insight teams to generate necessary customer insights and data that support customer centric GtM strategiesCollaborate with other USS teams to Manage and co-ordinate pricing and market funding initiativesEnsure dedicated involvement of interfaces in developing tailored solutions on a need basis
Key Working Relations:
Customer Facing Squads Unit Support Squads New Business Model TeamsProduct teams Customer Experience Agronomy Excellence Pricing LiaisonAsset managers Data Analytics and Business insights TeamsFinance Business Partners
Qualifications & Competencies:
Degree in Agronomy, Agriculture or Business Administration. Minimum 5 to10 year’ experience in marketing and/ or sales.Solid knowledge of agricultural systems and farm agronomy with relevance for the region.Ability to develop and apply meaningful customer segments based on deep understanding of customers insights.Ability to utilize complex data points in order o understand market trends and anticipate future requirements.Ability to develop, differentiating strategies based on compelling and novel solutions for customer needsAbility to develop, foster and utilize a broad base of networks at all levels of the organization and across geographiesAbility to drive change in complex organizationAbility to collaborate/communicate with and develop internal and external partnerships
Application Period:15 September 2025 - 29 September 2025Reference Code:853170 Division:Crop Science Location:Zambia : Zambia : Lusaka Functional Area:Market Access Position Grade:VS 1.3 Employment Type:Regular Work Time:Standard Contact Us AddressTelephoneE-MailBayer Zambia Ltd
Reg. No. 80055
Plot 10103, Mumbwa road
P.O BOX 37131
Lusaka ssa.recruitment@bayer.com
Bayer welcomes applications from all individuals, regardless of race, national origin, gender, age, physical characteristics, social origin, disability, union membership, religion, family status and pregnancy. We are committed to treating all applicants fairly and avoiding discrimination.
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