Responsibilities

Brand Management:

Support brand owner to develop the brand or portfolio strategies to optimize the business, including big strategic brand plan or portfolio plan and its LRF, and lifecycle management.Conduct brand  growth initiatives, including executing portfolio or brand strategies, managing compliance review, leading development of  the campaign and selecting best fitting moduels for the market , leading and developing POA and execution and supporting to train field force on product positionin and prioritization, supporting on tracking progress towards targetCross-functional TA leadership – across Field Force, medical, legal, regulatory, etc  to get alignmentInput to the country OP planPrepare report for global & country level internal communication

Cross-functional TA leadership – across Field Force, medical, legal, regulatory, etc  to get alignment

Interface with WWT to gain support

Forecast portfolio performance and track progress towards target

Prepare report for internal communication

Resource Management:

Lead team in the portfolio (or big strategic brand)  budget planning and controlInput to allocate and manage in the portfolio budget(or big strategic brand) , sales target and  P&L

EDUCATION AND EXPERIENCE

Qualifications:

Bachelor degree in Medical or Medicine, Master degree and MBA preferredProficient oral and written English 5-8 years marketing experience with above 18 months SBM experience

TECHNICAL SKILLS REQUIREMENTS

Indicate the technical skills required and/or preferred, as applicable.

Expect candidates to demonstrate these competencies (for portfolio marketing manager, more requirement need on people manager roles):

Demonstrates business acumenActs decisivelySeizes accountabilityHolds people accountableGrows-othersLeads changeSelf-awarenessCommits to “One Pfizer”

Expect candidates to demonstrate these commercial /management competencies

Marketing , Customer and Competitor Insight, Marketing ExecutionStrategic and Operational Business/Marketing PlanningData analysis, interpretation and communicationsPerformance and Program MetricsExceptional interpersonal skills, collaboration/negotiation (w/Customer Marketing roles in country, FF, RTALs, BU Leads/CM)Exceptional prioritization –among/across brands, resource-constrained context;Vendor managementProficiency in the local language as well as English proficiency

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Marketing and Market Research

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