We're seeking a visionary leader to spearhead a transformative process for content across Card Marketing. Develop strategy to centralize content, enable integration capabilities and establish innovative processes for content re-use and marketer self-service.

As the Head of Content Transformation within the Card Marketing team, you will spearhead the development and execution of a transformative process and capability roadmap for content. Your responsibilities will include strategizing a centralized approach for content fragments across various print and digital platforms, overseeing the integration of diverse content types, and introducing innovative processes to promote content re-use and marketer self-service. You will manage a team of marketing transformation product owners, ensuring the creation and implementation of a roadmap that significantly improves our planning, management, and activation of campaigns in the industry’s largest marketing execution space. As the primary coordinator, you will bring together teams across Card Marketing to achieve strategic objectives, acting as the single point of contact for monitoring progress and pinpointing challenges throughout the transformation.

Job Responsibilities:

Serve as a thought-leader who drives a strategic, complex, and highly visible program across LOBs and functions from project initiation to deliveryBe accountable for strategic design and standing up new capabilities and ways of workingLead successful end to end execution and delivery of a program objective with or without precedent (including project conception, planning, requirements gathering, solutioning, governance, and decision-making) based upon targeted business outcomes, dependencies, and stakeholdersLead a squad of cross-functional team members to clearly establish a problem statement, opportunity goals, baseline data, measures of success, and business requirementsLead  ideation sessions across matrixes group of stakeholders and pull together a single, prioritized solution across a complex programMaintain an analytical mindset to understand, develop and synthesize requirements; risks; and cross-dependencies during roadmap delivery across multiple program work streams. Able to articulate rationale behind roadmap and solutionsEnsure there is communication, alignment, and coordination across all stakeholders by creating and facilitating project status and executive summary presentations; communicate effectively with peers, cross-functional team members, and senior stakeholdersCommunicate to all levels of the organization through compelling, impactful storytelling Build relationships with cross-functional teams (including Technology, Legal, and Regulatory Controls teams) to understand pain points, gather requirements, and drive solutions.Collaborate with program manager on an ongoing governance model (e.g. working routines and tools) to monitor and communicate progress; proactively identify and resolve issuesCreate an environment where all voices can be heard and ideas are openly welcomed and debated; establish trust with peers, partners, and executive sponsors. Be a champion for both business and culture transformation, leading with consistency, integrity, and humility

Required qualifications, capabilities and skills:

10+ years of related experience (product owner; marketing or program management helpful) End to end program delivery experience – including understanding of best practices, tools, and processes Demonstrated initiative and creativity to ensure successful and timely execution – strategic thinker with proven analytical abilities Proven ability to manage a team through ambiguity typical of a large-scale business initiative and define path forward Familiarity with agile practices and collaboration tools (e.g. Confluence, Microsoft Teams)

Preferred qualifications, capabilities and skills: 

Familiarity with content management tools (e.g. Adobe Experience Manager)