Singapore, Central Singapore
21 days ago
Head of Marketing & Communications, Smart Infrastructure Buildings
With technology, software and services for smart buildings, we transform the everyday for everyone. By combining the real and digital worlds, we empower our customers to reach their decarbonization goals, lower their operating costs and create world-class occupant experiences for their people. It’s not just about improving buildings – it’s about creating efficient, safe, adaptable and sustainable environments, which improve the way the world lives and works. 
The digital transformation of buildings is a fast-changing, dynamic sector, and it needs more than just great technology - it needs great people as well. We know a business only thrives if its people are thriving, so at Siemens we put our people first. 
Within our buildings business, our diverse global team will support you through your career and challenge you to grow in new and exciting ways, as we transform the world’s infrastructure. Our shared journey could take you anywhere…where would you like to go?
You’ll make a difference in:Regional Marketing Strategy: Plan and implement regional marketing plans and campaigns to drive brand awareness, lead generation, deepen client relationships to support business growth and drive key portfolio and offering-related topics.  Marketing Alignment & Integration: Ensure alignment and integration of marketing, communications, and transformation activities across customer verticals, portfolios, and geographies, using internal and external insights.Stakeholder Collaboration & Strategy: Collaborate with local stakeholders to identify country business priorities and define marketing strategies that align with regional objectives.Strategic Marketing Support: Provide strategic marketing advice to senior leaders to help achieve their project and program goals.Regional Program Leadership: Drive the successful implementation of global programs across the LCB SG region. Actively participate in global forums, ensuring the region’s priorities are represented and integrated into global initiatives.Customer Engagement & Market Presence: Elevate market presence by identifying opportunities for customer interaction through relationship programs and external events.Internal Communications: Work with the leadership team to drive employee engagement activities, including business updates, newsletters, training programs and team building activities. Manage Various Communication Channels: Drive marcom objectives as part of the integrated communications approach, including, but not limited to digital communications, trade shows, direct mail, website, advertising, demand generation.ROI Measurement: Assess the impact of marketing and communication campaigns through advanced data analytics to ensure effectiveness and optimize performance. You’re excited to build on your existing expertise, including:Experience & Expertise: 7-10 years of experience in planning and executing B2B marketing campaigns, with strong technical marketing expertise.Education: Bachelor’s degree in business administration, marketing, mass communications, or related fields preferred.Multicultural & Matrix Management: Proven experience managing and influencing within a multicultural, matrix organization.Team Collaboration & Leadership: Strong team player with a balance of leadership and collaboration skills, able to earn trust and influence a wide range of stakeholders, including C-level executives.Hands-on & Detail-Oriented: Proactive, self-organized, and detail-oriented, with the ability to coordinate integrated marketing and communication activities to achieve regional results. Ability to work under time constraints across multiple projects. Strategic & Tactical Execution: Ability to think strategically and execute tactically, with strong adaptability, resourcefulness, and resilience in time-pressured situations.Results-Oriented: Comfortable with quantifying outcomes and impact, ability to track and analyze campaign results.Communication & Platform Knowledge: Superior communication skills with the ability to articulate vision, strategy, and plans, and strong knowledge of using multiple platforms and channels.In return, we offer youFlexible mobile working policy that allows for time off for you to recharge and spend more time with your loved ones Attractive compensation and benefitsValues-driven work culture with inclusive workplace policies and practices that prioritize diversity and inclusionEndless possibilities and opportunities for progression and learning
Create a better #TomorrowWithUs! We value your unique identity and perspective and are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society. Come bring your authentic self and create a better tomorrow with us.
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