Position Summary

1. Contribute to expanding the product's market coverage by setting up a product line-up operation plan.
2. Contribute to maximizing sales and minimizing loss by managing product lifecycle and developing pricing strategy to meet the target sales for the product.

Role and Responsibilities

1. [Line-up management] Oversee the development and management of the line-up portfolio plan and efficiency improvement efforts and market issue response.

2. [Launch management] Manage the product/service launch timeline setting by analyzing the new model's target quantity and its profit and loss, and by working with the marketing department.

3. [Pricing operation] Devise the pricing operation strategy of each segment and model.

4. [Discontinuation management] Manage the plans to minimize the leftover materials when a product is to be discontinued by setting appropriate discontinuation timeline and plans to utilize the leftover materials.

Skills and Qualifications

Bachelor's degree in Marketing, Business Administration, or a related field.At least 10 years of experience in product marketing/brand management, with a preference in electronics / aircon experience, product leaders from FMCG organizations are welcome to applyProven track record of developing effective brand strategies and campaigns that drive sales and market share growth.Experience in managing total P&L, forecasting, and product performanceStrong understanding of consumer behavior, market research, and competitor analysis.Excellent communication and presentation skills, both verbally and in writing.Ability to collaborate effectively with cross-functional teams, including sales, engineering, and design.Passion for technology and innovation, with a desire to stay updated on industry trends and advancements.

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