About The Role:
The Splenda Healthcare Marketing Intern will support the Splenda Healthcare Marketing and Away From Home (AFH) Sales Team. You will be responsible for working with Marketing and Sales to develop strategies and implementations that are critical to brand growth results. This will include generating recommendations among health professionals to consumers and supporting the Away From Home sales team to generate new leads.
The Splenda® Brand is the leader within the sweetener category with strong brand awareness, market share leadership and a growing consumer base that use Splenda® every day, and is the #1 sweetener brand recommended among health professionals.
About Splenda:
Splenda® brand has brought sweetness to the world since 1992. Today, the Splenda® brand is the most recognizable and iconic low-calorie sweetener brand in the world, having sold more than 100 billion yellow packets. And it’s the #1 recommended brand of sweetener by healthcare professionals. The Splenda® brand portfolio of products reinforces our position as a category leader, with more delicious new products to come as we help people live happier, healthier, and longer lives.
Healthcare Marketing Intern Job Description:
The person in this internship will be responsible for developing the strategy, communications and show implementation for Healthcare and AFH events. This includes:
Leading Splenda presence at AFH conferences & trade shows throughout summer months and preparing the organization for implementation at fall 2025 events. Lead Splenda presence at HCP conferences throughout summer months and preparing the organization for implementation at fall 2025 events. Lead Splenda presence at external marketing events such as health related volunteer program(s) during the summer.Organization Development: Support internal event planning, including assisting with company picnic and potentially other internal events throughout the internship.Maintain Splenda merchandise and identify new ways to represent the Splenda brand at shows through branded items.Desired Skills & Required Experience:
Currently pursuing an MBA or BS/BA in business, marketing or related discipline. Possess strategic thinking, leadership, teamwork and project management skills.Heartland’s culture is fast, flexible & innovative. The intern must possess these traits and be willing and able to operate with a rapid, iterative, continually learning mindset.Solution focused mindset, demonstrate ability to operate with a business ownership mindset. Collaborative attitude, work harmoniously with internal and external cross functional partners.Position is in-office based at Heartland Corporate Headquarters in Carmel, IN on the north side of Indianapolis.