The IBM event team plans and executes best-in-class virtual, in-person and hybrid events that deliver new pipeline, build brand awareness, and offer outstanding attendee experiences. Delivering great client events involves many stakeholders and the event strategists leads the charge in understanding business requirements and IBM clients and partners and integrating them in the event experience, providing critical leadership and partnership across marketing functions, sales and agency partners to bring the event plan to life. The ideal candidate for this role will be passionate about B2B events, detailed orientated, strategic, motivated and dedicated to delivering great attendee experiences with measurable impact.  

•    Co-owns and contributes to the optimization of events to meet business objectives based on stakeholder feedback
•    Partners with other team members and key stakeholders, including demand strategy, digital & social, top account marketing & field marketing to help define objectives, target audience and develop plan including requirements for targeted audience actions
•    Contributes to the design of event attendee experience within the client journey,  based on standard event kits
•    Manages post event outcomes and performance with relevant stakeholders (i.e. field marketing)
•    Partners with the event specialist to oversee the end to end process and tools, as applicable
•    Ensures all legal, compliance, finance, and other required processes efficiently completed
•    Impact on Business: Accountable for results and for activities and/or projects involving multi-functional teams. Regularly participates in overall functional program planning. And demonstrates discretion and independent judgment in matters of significance to IBM
•    Problem Solving: Recognizes complex problems related to functional objectives.  Applies creativity and judgement to developmental work on different projects within the business environment.  Analyzes situations and contributes to the implementation of solutions or development of new systems elements, procedures or processes.  
•    Employs a data driven approach to decision making and recommendations, based on event performance analysis

We offer a dynamic blend of personal flexibility and a thriving in-office environment. This role requires three days of in-office presence per week, with two days for remote work. MCCJBID