Manggahan Pasig, Philippines
11 days ago
Ice Cream Philippines (Selecta) Out-of-Home Business Manager

Ice Cream Philippines (Selecta) Out-of-Home Business Manager

Job Overview 

Selecta is the leading Ice Cream player in the Philippines, as well as Unilever’s largest ice cream market within its Southeast Asia region. 

The Ice Cream Philippines Out-of-Home Business Manager oversees the total single-serve out-of-home ice cream business of Selecta, accounting for 40% of the total business including brands like Cornetto, Magnum, and Selecta Treats. They will report to the Ice Cream Philippines Marketing Lead and will be supported by three Assistant Brand Managers. 

They will have end-to-end responsibility on the out-of-home ice cream business including Business Management (P&L Management), Category Strategy, and Brand Marketing Plan (Design & Deploy), working with internal cross-functional teams as well as external agencies. 

 

Job Responsibilities 

Business Management 

End-to-end P&L management for IC PH Out-of-Home, including topline sales delivery, gross margin improvement projects, and brand & marketing investments management to deliver bottomline profits. 

Lead their part of the business in the Annual Business Plan and Monthly S&OP cycles (Activity & Demand Review, Local Sales & Operations Meeting) including sales analysis and spotting of issues and opportunities. 

Category Strategy 

Co-develop the Out-of-Home Ice Cream Category Strategy with the IC PH CSP Team, localizing the Category Growth Story, valuating the Category Growth Drivers, and coming up with the 8-Quarter Plan. 

Brand Marketing Plan (Design & Deploy) 

New Brand Launches (as necessary) 

Flavor/Pack Innovation/ Renovation within existing brands 

Campaign development and deployment 

 

Key Success Metrics 

Financial Metrics: Underlying Sales Growth (USG) and Underlying Operating Margin (UOM) 

Brand Power & Market Share Growth 

Innovation Delivery to Business Cases 

 

Key Interfaces 

Internal Cross-Functional Project Team (including R&D, Supply Chain, Finance, Customer Business Development, Media, Consumer & Market Insight, Customer Strategy & Planning) 

Internal Regional Brand Teams 

Internal Excom/Leadership Team 

Creative, Media, and PR/Influencer Agencies 

 

Key Skills/ Experience Required 

Minimum 6 years experience in Brand Management or Customer Business Development 

Business or Category Planning 

Consumer and Customer Understanding 

Project Management and Problem Solving 

Good with Numbers (Sales Analytics, Business Cases, etc.) 

Communication & Presentation Skills 

Leading Teams and Managing Stakeholders 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

Confirm your E-mail: Send Email