Internal and External Client Management

Support Client PR Plans with strategic IR plans designed to drive WOM/ shareable content Oversee the development and implementation of all influencer campaigns from ideation to execution Serve as a liaison between our brand ambassadors/influencers and the marketing team Identify and pitch for new business IR opportunities Capability to directly interface with internal and external clients on IR requirements Set up and track Key Performance Indicators (KPIs) to measure the campaign’s success Generate and present reports on campaign performance Work with Consumer PR Business Director and Data Team to develop a unified IR Measurement System across the agency Identify new opportunities for collaborating with established influencers and come up with innovative ways to approach influencer campaigns Represent Ogilvy Manila as IRM Lead at various internal local and regional meetings; at client presentations; and as Agency representative at industry association discussions

IR Management, Leadership and People Management

Hit IRM yearly targets Monitor and track IR revenue across teams Contribute to a smooth working relationship between IRM team and PR accounts and creative team Mentor and develop IR team members; groom future IR team leaders Monitor and track IR revenue across teams Face work with a proactive, positive and energetic working attitude Be present and encourage team participation at Agency and PR activities Imbibe the organizational culture and values.

KOL and Content Creator Partner Management

Work closely with IRM team to manage existing engagements, facilitate payments on time, manage KOL issues Cultivate professional partnerships with existing contacts as well as develop new contacts with KOLS Research market data and trends to establish best practices related to influencer campaigns Keep up-to-date with the latest trends on social media and in the influencer community to provide recommendations for future campaigns

Creative Leadership

Passionate about good ideas, nurtures the ideas of others Demonstrate enthusiasm for the IR industry in general and brings curiosity and creativity to daily work